The research security service, one of the key issues that contribute to the
construction of the purchase decision at the client, and enhance customer
satisfaction and building long-term relationship with him, including contributing to
the achievem
ent of customer loyalty. Where was identified the substance of the
security service, objectives and its role in influencing customer satisfaction, and to
identify the companies and entities that provide security service, as identified on the
concept of customer satisfaction and the factors affecting it, has been reached in the
search to a strong influence between the availability of insurance service provided by
the companies and enhance satisfaction, our customers. And the existence of a
significant effect between the security service provided by the companies and
enhance customer satisfaction.
The study aimes at of measuring customer's satisfaction about the quality of Islamic
banking services, "field study for Syria International Islamic Bank," It identifies the
extent of customer's satisfaction for the quality of the services that are
offered by the
bank under study. It reveals the benefits that can be obtained by Syria International
Islamic Bank from measuring the quality of its services, and work to develop them,
reaching to basic goal which is increasing its market share to maximize its
profitability.
The aim of this research is to to identify the availability requirements of the
application of Six Sigma methodology in the companies studied, by identifying the degree
of realization of the importance of employees applying six sigma methodology, a
nd to
identify the suitability of the organizational culture prevailing in the companies studied to
apply the methodology six sigma, and to identify the availability of the necessary skills to
apply six sigma methodology.
The results of this research indicated the low degree of employees’ awareness to the
importance of applying six sigma methodology, and the lack of appropriate organizational
culture currently prevailing in the companies to organizational culture required for the
application of six sigma methodology, and to non-availability of sufficient skills to apply
six sigma methodology.
The most important recommendations of this research reveals the need for the
studied companies to conduct awareness campaigns to raise the employees awareness of
the importance to apply the six sigma methodology, and the need to encourage employees
to work together, and the necessary to orientation of the needs of customers , and follow
the initiative strategy, and train employees on the choice of projects to improve the quality,
and training the employees on the use of statistical tools and management and planning
tools to improve quality.
The research aims at finding out the role of the electronic banking services provided
by the Commercial Bank of Syria in increasing customers' satisfaction, as well as focusing
on customers' satisfaction because of its importance and its role in ac
hieving the
competitive advantage in the delivery of services in the banking sector, which represents
an area of competition between public banks and private banks. Also, it aims at stating the
extent of the employees' participation in the bank under study regarding their eagerness to
achieve customers' satisfaction.
At the end, the research presents a summary of the most important findings. It also
presents some proposals and recommendations that will further improve the level of
electronic banking services and achieving customers' satisfaction inorder to compete at a
global level through a field study using a questionnaire designed for this purpose.
The reseearch studied institutional advertising and its effect on clients’ satisfaction.
The research gave suggestions to the Syrian banks that help banks choose the most
effective type of institutional advertising in order to reach a high level of
clients’
satisfaction. Descriptive statics were used to test the hypothesis and to describe the
relationship between variables. Previous studies in this field were reviewed. Primary data
were collected through conducting a questionnaire on a sample of (210) clients of private
and public banks. The questionnaire was to measure both the dependent variable (clients’
satisfaction), and the independent variable (institutional advertising).
The research found the following results:
1- There is a statistically significant influence between institutional advertising and
clients’ satisfaction.
2- Institutional advertising accounts only to (43.7%) of the changes in the clients’
satisfaction.
3- There is a statistically significant influence of the type of institutional advertising
used on clients’ satisfaction.
5- Institutional advertising that supports a cause has the most significant influence on the
satisfaction of banks’ clients, followed by institutional advertising that promotes a
positive image of the bank.
This research aims to study the impact of physical evidence in
achieving customer satisfaction and so on Kiwan Palace restaurant
in Damascus. The researcher has distributed 130 questionnaires
to a group of attendees of this restaurant was which (116)
refundable and valid for the analysis of a questionnaire which
accounted for 89.23% of the total covered by the research which
is a good ratio.
Banking information systems are essential necessities imposed by economic, social
and technical developments which taking place in the banking market world, where these
systems and techniques have an impact obviously on the banks because it depends
on the
digital technology to deliver the banking services to their applicants , which has led to
increase the quality and effectiveness the performance of services , processes and
marketing banking mix and make it more efficient and effective which will be increasing
and improving customer satisfaction for banking services applying.
Thus information systems play major role among private banks in Syria, through
their ability to improve the marketing performance of the bank and provide services and
products of high quality and low costs by redesigning operational banking, customer
contact quickly and provide significant data and information for customers consumption
patterns efficiently and effectively, which enabled the bank managers to take advantage of
this information in develop of plans and programs for improvement the quality of the
banking services performance provided, and increase the degree of satisfaction and loyalty
among customers by focusing on the efficiency and skill of banking services staff, in this
case we can facilitate the process of delivering the service to customers in the right way.
The objective of this study is to determine the impact of the quality of banking services on the satisfaction of customers in governmental commercial banks in Aleppo and to make the necessary recommendations in order to achieve the best performance o
f these banks.
Descriptive statistics was used in the research. Statistical methods were used in SPSS to analyze the results of the research, and the questionnaire was used to collect data from the research community.
The research community consisted of customers of governmental commercial banks in Aleppo, where 270 questionnaires were distributed to the sample and 250 valid questionnaires were retrieved for research purposes.
The importance of this research due to the importance of the health services sector, and the importance of performance evaluation of public hospitals to see the progress of its performance towards achieving the standards and goals set at the required
level , as well as a reference to the self-assessment techniques, using one EFQM model that on the one hand to assess today's performance of hospital, and situation and identify area to improve for survive, and on the other hand the map and guide of act of organizations for pay attention to effective factors, finding strong points and improve areas, down to the financial and non-financial performance indicators , and to propose appropriate measures to overcome the weaknesses in order to raise the capacity and activate services in the hospital .and to improve their performance for multiple stakeholders.
The research aims to describe the reality of empowering employees. And also to describe the reality of customer satisfaction in the private insurance companies in the city of Lattakia. As well as to identify the impact of the empowerment dimensions in the private insurance companies in customer satisfaction.
