The research security service, one of the key issues that contribute to the
construction of the purchase decision at the client, and enhance customer
satisfaction and building long-term relationship with him, including contributing to
the achievem
ent of customer loyalty. Where was identified the substance of the
security service, objectives and its role in influencing customer satisfaction, and to
identify the companies and entities that provide security service, as identified on the
concept of customer satisfaction and the factors affecting it, has been reached in the
search to a strong influence between the availability of insurance service provided by
the companies and enhance satisfaction, our customers. And the existence of a
significant effect between the security service provided by the companies and
enhance customer satisfaction.
