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The search aims to give a total idea about the resent situation of apples marketing in Syria generally, and Tartous Province, specially. 750 research forms have been organized. Randomly(350) forms have been distributed to apples farmers in Tartous, and(92) consumers, (65) ones to each trader and exporter in the wholesale markets, in Tartous Province. According to the results of the study the farmers, weakness in the performance of the marketing operations is the reason of problems and difficulties that apples marketing suffer from it, where the Calibration and choosing the type of the cans according to the capacity and the recommendations of market in terms of quality and quantity when determining the marketing appointment. The study has also taked about rising of apple's marketing margin and lowing of apple's marketing efficiency .So the study explained the reason of apple's marketing weakness and gave recommendations to improve it .
This research aimed to analyze the economic efficiency of marketing citrus at the level of farmers in Syria in order to determine the marketing performance and problems facing farmers. 380 farmer stratified samples were taken from villages in both Latakia and Tartous provinces according to the contribution of each province in total country production. Results showed that the marketing options available to farmers focused on two major methods: selfmarketing in domestic markets, and production leasing to dealers, which both accounted for 53.9% and 44.3% of total quantities marketed of the samples, respectively.
The research aimed at assessing marketing efficiency of dairy products in Jordan and Syria, to assess the linear regression function. The results indicate that the proportion of total marketing costs for Syrian milk products less than 1%, which is less than the costs of marketing products of Jordan, which was estimated at 5%. The marketing margin in Jordan and Syria profit. And marketing efficiency index (95%, 99%) of Jordan and Syria, respectively, which indicates the low cost of production and marketing in Syria than Jordan. Simple regression function was estimated by the impact of marketing costs, where the marketing costs of Syrian products same impact on production costs in jordan, orientation towards the export of surplus products for the Syrian market needs to Jordan, to take advantage of the exchange rate difference.
The research aims to estimate apple marketing margin and marketing efficiency, through the study of farm prices, and marketing functions of the apple throughout the whole marketing process, because of their great importance as indicators of the ma rketing process success. The data were collected from tow sources: the first is by frequent visits to apple markets in the study area, the second is by questionnaire that covered (110) apple farmers. The marketing margin and officiency were quantitively estimated based on the applied parameters wich are coinside, with the research nature. The research found that the apple marketing margin was very high, and the apple marketing efficiency was very low, and illustrated the causes of that. This investigation also showed the most important recommendations for the improvement the performance of the marketing functions, and enhancing the marketing margin and officiency.
The research aims to estimate the marketing efficiency of rain-fed cumin crop in Malikya area (Al-Hassaka governorate),this in order to reach the estimation of the total costs of marketing functions, medium and marginal costs, and estimate the econ omic volumes of marketed quantities of cumin. This study main problem lies in the search for high marketing costs of latency. Find carried out based on cross-sectional data, that were collected from a random sample of some cumin farmers and traders in Malikya area (88 farmers from 24 villages, and 12 trader cumin), And adopted in the implementation of research analysis method rebound with a single equation, to explain the relationship between marketed quantities of cumin as an independent variable, and the value of its marketing costs as the dependent variable. Results of the analysis showed that the value of the coefficient of determination (R Square) amounted to 0.841, and this means that the quantity of marketed cumin explain 84.1% of the changes in the marketing costs of cumin, The results of econometric analysis also showed the presence of deviations between marketed quantities of cumin, and the size of optimal marketed quantities due to higher overall marketing costs, medium costs, and marginal costs for the quantities marketed, means increased current cost of marketing for one kilogram of cumin, from those achieved for marketing efficient g by (2.1) SP / kg, furthermore, the application results of equations, measuring marketing efficiency (which relied on total production costs, the current cost of marketing the crop cumin, and the selling price per kilogram of it) showed that, the value of marketing efficiency amounted to about 88.29% and 50.53% depending on the indices marketing efficiency (equations 1 and 2 ) respectively , While the value of marketing efficiency (which relied on total production costs, and the optimum marking cost of the cumin, and the selling price per kilogram of it), about 90.54% and 52.73% depending on the indices marketing efficiency (equations 1 and 2), respectively, The research found a set of recommendations, such as establishing a marketing institution that oversees the operations of sale and marketing of medicinal and aromatic plants Group, and market surveillance in order to prevent monopoly, and improve the performance of marketing functions that traders provide when marketing of medicinal and aromatic products that, in order to reduce the costs of marketing, and delivery to consumers at the best prices.
The objective of this study was to study the economic characteristics of non-irrigated apples and grapes in Syria. The study depended on published and unpublished data from Ministry of Agriculture and Agrarian Reform, during the period 2000 – 2014 . The data is related to the cultivated area, production costs and prices. Certain economic indicators (net income, profitability of invested SP), as well as the most important marketing indicators (marketing share, marketing margin, marketing efficiency) were estimated, to clarify the progress in the marketing process of these important crops in Syria, because the farmers are still suffered from increasing production costs and decline in their share of the price that had been paid by end consumers, in addition to their inability to sell their production.
This research aimed to identify the value added and marketing efficiency of Syrian sheep milk which it utilized in livestock products. The central region of Syria (Homs and Hama) was selected, it has a comparative advantages of processing sheep mil k products, according to a questionnaire of sheep owners sample. The questionnaire depended upon the type of breeding (resident, semi-nomadic and nomadic) in 2011.
أجريت هذه الدراسة في محافظة اللاذقية خلال موسم صيف 2012 وهدفت للتعرف على الأوضاع الحالية لتسويق الحليب ومشتقاته
This research was conducted in the Syrian coast (Lattakia and Tartous), where the research data were collected from (4) areas (Tartous, Baniyas, Jableh, Qardaha) and (2) villages were selected in the mentioned areas during the period 2011-2012 with t he adoption of a questionnaire and personal interview method for farmers The results indicated a very strong correlation (r = 0.968) between production as a dependent factor (Y) and the cultivated area at the level of the Syrian coast as an independent factor (X), while the correlation was average (R = 0.620) between productivity as a dependent factor (Y). and area as an independent factor (X)
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