New words are regularly introduced to communities, yet not all of these words persist in a community's lexicon. Among the many factors contributing to lexical change, we focus on the understudied effect of social networks. We conduct a large-scale an
alysis of over 80k neologisms in 4420 online communities across a decade. Using Poisson regression and survival analysis, our study demonstrates that the community's network structure plays a significant role in lexical change. Apart from overall size, properties including dense connections, the lack of local clusters, and more external contacts promote lexical innovation and retention. Unlike offline communities, these topic-based communities do not experience strong lexical leveling despite increased contact but accommodate more niche words. Our work provides support for the sociolinguistic hypothesis that lexical change is partially shaped by the structure of the underlying network but also uncovers findings specific to online communities.
The objective of this field study was to examine the effect of brand
name dimensions, namely; brand perceived price, brand perceived
quality on purchase decision. The field research was carried out
on university youth in Syria. Aimed the research
was to
understand the most influential brand name dimensions on
purchase decision. Based on brand name literature, previous
empirical and conceptual studies, a self-administered
questionnaire was developed as a primary data collection method.
The questionnaire instrument was distributed and delivered to a
convenience sample (800 students) of Al-Furat university.
Descriptive statistics, simple and multiple regression analysis
techniques were employed to test the research model and
hypotheses. Empirical findings revealed a positive and significant
impact of brand name dimensions (brand perceived price, brand
perceived quality) on purchase decision of youth university.
The tourist price is considered one of the important activities of tourist work, and an important element of the tourist marketing mixture elements. This due to its impact on the tourist activity. Because of the importance of Price, this study has ai
med to highlight the price promoting policies that Lattakia Hotel followed during marketing crisis phase which the business generally faced, and the current crisis especially; and realizing the promo policies types which the management applied and how effective they were. However, the hotel management’s applied policies have been (discount (reduction), psychological price and package price). Moreover, the study has focused on the extent of the tourist demand impact on the given products through applying this strategy by the Hotel management. The study community consisted of the Lattakia Hotel administrative staff of different administrative levels whose number was 35 members. A questionnaire has been established and distributed to the Lattakia Hotel administrative staff. In addition, data has been studied and analyzed by using SPSS. After data has been analyzed the researcher had a set of results: the discount (reduction) and package price policies applied in the business are successful and have a positive influence on the tourist demand, whereas the psychological price policy is unsuccessful and is almost absent in the business according to Lattakia Hotel Administrative employee.
This study examines the relevance-value of accounting information represented by
earnings and book values for firms listed on Damascus Stock Exchange. This study is
based on the Return Model developed by Easton & Harris (1991), and on the Price Mod
el
developed by Ohlson (1995).The researcher uses the annual data of the financial
statements from 2009 to 2012. The results of this study show that accounting earnings are
value-relevant to explaining the changes in stock returns, and that the change-variable in
earnings correlates positively and significantly with cumulative return, but earnings level
variable does not related significantly to cumulative returns. Based on the price model, the
earnings of each share and its book-value relate positively and significantly to share-price.
Therefore, income statements and balance sheets reflect value-relevant information for
investors at Damascus Stock Exchange. This information is represented by accounting
earnings and book values, but the variable of earnings level does not explain the changes in
cumulative returns.
This research have been the role of tourist fairs in stimulate
tourism demand, the research emerges it's importance from the
international competition and racing to open a new tourist market, many countries and tourist companies are racing to inven
t an effective promotional methods which aims to developing marketing effectiveness of its tourist products within promotional mixture elements which fairs are one of it, the process of organizing and managing fairs becomes a professional act and need high level of innovation and experience.
the most important results reached by:
- There is a Positive correlative relationship between tourist fairs
and tourism demand.
- There is an effect of destination promotion, price, tourism
service Quality, Public Relations.
- There is no effect for sample features on tourist fairs and
tourism demand.
This research aims to identify the range of awareness of fraud practices and
deception in the areas of marketing item, price, promotion and distribution, and to study
the differences in the level of awareness of these practices according to variabl
es of
gender, age and academic qualification. To achieve the objectives of the research, a
questionnaire is designed and distributed to (271) consumers in Lattakia City. After deep
analysis and study, the following conclusions have been reached:
1. The consumers in Lattakia City are fully aware of fraud and deceit regarding the
product, price, promotion and distribution.
2. There are no statistically significant differences among the levels of food
consumers’ awareness of the practices of fraud and deceit regarding the variables
of gender and age.
3. There are statistically significant differences in the levels of food consumers’
awareness of practices of fraud and deceit regarding the variable of academic
qualification. The higher their academic qualifications are, the more the
consumers are aware of these practices.
