Subscribe to the gold package and get unlimited access to Shamra Academy
Register a new userThe Role OF Creative Thinking Strategies in Enhancingthe Competitive Advantage at Higher Education Institutions (A field study in Tishreen University)
دور استراتيجيات التفكير الإبداعي في تعزيز الميزة التنافسية في مؤسسات التعليم العالي (دراسة ميدانية في جامعة تشرين)
1665
6 84
0
(
0
)
Added by
Tishreen University ورقة بحثية
Publication date
2016
fields
Business Management
and research's language is
العربية
Created by
Shamra Editor
Ask ChatGPT about the research
هدف البحث إلى التعرّف على العلاقة بين استراتيجيات التفكير الإبداعي و تعزيز الميزة التنافسية في جامعة تشرين، من خلال تحديد مدى تأثير كل من أبعاد استراتيجيات التفكير الإبداعي و الأساليب المتبعة لتطبيق هذه الاستراتيجيات، على خصائص المورد البشري، و توفر الكفاءات المتميزة، و قد اعتمدت الباحثة على المقاربة الاستنباطية و على المنهج الوصفي كمنهج عام للبحث، و قامت بتوزيع الاستبيان على 350 فرد من أعضاء الهيئة التعليمية و رؤساء الشعب العاملين في جامعة تشرين، و قد خلصت هذه الدراسة إلى عدة نتائج، كان أهمها وجود علاقة معنوية بين استراتيجيات التفكير الإبداعي و تعزيز الميزة التنافسية، و لكن هذه العلاقة ضعيفة، و يعود السبب في ذلك إلى ضعف برامج التدريب المتبعة، و خاصةً في مجال التفكير الإبداعي، و قد استعرضت الباحثة العديد من النتائج الهامة في نهاية هذا البحث، كما قدّمت العديد من المقترحات و التوصيات، و التي كان أهمها: ضرورة قيام الجامعة بإجراء دورات تدريبية للعاملين فيها، خاصة بتنمية مهارات التفكير الإبداعي، و تعريف العاملين لديها بأهمية استخدام استراتيجيات التفكير الإبداعي ضمن أعمالهم، من أجل تنمية مهاراتهم و معارفهم بما ينعكس على تطوير أدائهم بالشكل الذي يمكن من تعزيز الميزة التنافسية.
The research aimed to identifying the relationship between the creative thinking strategies and enhancing the competitive advantage in Tishreen university. By identifying the extent of the impact of each dimensions of creative thinking strategies and the methods used to implement these strategies on the human resource characteristic and distinctive competencies. The researcher relied on the Deductive Approach and on the descriptive approach as a general method. She has distributed the questionnaire to 350 people, they are members of the teaching staff and the heads of section, who work in Tishreen university. This study has concluded to several results, the most important one was that there were significant relationship between creative thinking strategies and enhancing the competitive advantages. But this relationship is weak, because of the weakness of training programs, especially in the field of creative thinking. The researcher reviewed many important results at the end of this research, and also presented several proposals and recommendations, and the most important of it was: the need of the university to conduct training courses for their employees, especially for development creative thinking skills, and definite their employees to the important of using creative thinking strategies in their work, in order to develop their skills and knowledge as the reflect on the develop of their performance, and enhance the competitive advantages.
Artificial intelligence review:
Research summary
هدفت الدراسة إلى استكشاف العلاقة بين استراتيجيات التفكير الإبداعي وتعزيز الميزة التنافسية في جامعة تشرين. اعتمدت الباحثة على المنهج الوصفي والمقاربة الاستنباطية، حيث وزعت استبيانًا على 350 فردًا من أعضاء الهيئة التعليمية ورؤساء الشعب. أظهرت النتائج وجود علاقة معنوية بين استراتيجيات التفكير الإبداعي والميزة التنافسية، إلا أن هذه العلاقة كانت ضعيفة بسبب ضعف برامج التدريب في مجال التفكير الإبداعي. قدمت الباحثة عدة توصيات منها ضرورة إجراء دورات تدريبية لتطوير مهارات التفكير الإبداعي لدى العاملين، وتعريفهم بأهمية استخدام هذه الاستراتيجيات في عملهم لتحسين أدائهم وتعزيز الميزة التنافسية للجامعة.
Critical review
دراسة نقدية: على الرغم من أهمية الموضوع وتقديم الباحثة لنتائج وتوصيات قيمة، إلا أن هناك بعض النقاط التي يمكن تحسينها. أولاً، كان من الممكن أن تكون العينة أكبر وأكثر تنوعًا لتقديم نتائج أكثر دقة وشمولية. ثانيًا، كان من الأفضل تقديم تحليل أعمق للبيانات باستخدام أدوات تحليلية متقدمة. ثالثًا، يجب التركيز على تقديم برامج تدريبية عملية ومحددة بدلاً من التوصيات العامة. وأخيرًا، كان من الممكن تضمين دراسات مقارنة مع جامعات أخرى لتقديم رؤية أوسع حول تأثير استراتيجيات التفكير الإبداعي على الميزة التنافسية.
Questions related to the research
-
ما هي العلاقة بين استراتيجيات التفكير الإبداعي والميزة التنافسية في جامعة تشرين؟
أظهرت الدراسة وجود علاقة معنوية بين استراتيجيات التفكير الإبداعي والميزة التنافسية، ولكن هذه العلاقة كانت ضعيفة بسبب ضعف برامج التدريب في مجال التفكير الإبداعي.
-
ما هي التوصيات التي قدمتها الباحثة لتعزيز الميزة التنافسية في جامعة تشرين؟
أوصت الباحثة بضرورة إجراء دورات تدريبية لتطوير مهارات التفكير الإبداعي لدى العاملين، وتعريفهم بأهمية استخدام هذه الاستراتيجيات في عملهم لتحسين أدائهم وتعزيز الميزة التنافسية للجامعة.
-
ما هي الأساليب المتبعة لتطبيق استراتيجيات التفكير الإبداعي التي تناولتها الدراسة؟
تناولت الدراسة عدة أساليب لتطبيق استراتيجيات التفكير الإبداعي منها العصف الذهني، القبعات الست للتفكير، وخرائط العقل.
-
ما هي المنهجية التي اعتمدتها الباحثة في هذه الدراسة؟
اعتمدت الباحثة على المنهج الوصفي والمقاربة الاستنباطية، حيث وزعت استبيانًا على 350 فردًا من أعضاء الهيئة التعليمية ورؤساء الشعب في جامعة تشرين.
References used
BASER, N; ERSOY, E.The effects of problem-based learning method in higher education on creative thinking.Procedia- Social and Behavioral Sciences, Vol. 116, 2014, 3494– 3498
BUZAN, T.The ultimate book of mind maps: unlock your creativity, boost your memory, change your life: HarperCollins UK, 2005, 215
BISARIA, G. Achieving competitive advantage private management colleges or private universities. Integral University,Lucknow. U. P. India,2009, 1- 14
rate research
Read More
The research aims to identify the role of Relationship Marketing in enhancing the
competitive advantage of insurance companies, through the study of the relationship
between the dimensions of marketing relations, represented by: trust, interaction,
commitment, communication, loyalty, and strengthen competitive advantage. Adopted
Find descriptive approach, which included the research community customers who
reviewed the insurance companies in Latakia province during the period of application of
research, amounting to three months, with the researcher during this period distributed
(185) to identify customers at random, so as to explore their views on the role of
Relationship Marketing in promoting competitive advantage in the insurance companies
that deal with it, and was restored (173) to identify complete and valid for statistical
analysis, and response rate (93.51%). Based on simple regression analysis and show the
relationship between the two variables Search reach and there is a significant moral
positive correlation between each dimension of marketing dimensions of relations, and
enhance the competitive advantage of companies in the study, since the marketing
performance of good companies under study been able to keep existing customers, and the
acquisition of new customers, and to achieve growth rates in transactions with these
customers by building relationships with them based achieve satisfaction and provide
goods and services of great value.
This study aimed to clarify the role of technological innovation in its dimensions (innovation in product, innovation in operations, innovation in research and development) in enhancing the competitive advantage of small enterprises. Their number is
2312 workers, where the researcher obtained this number through the records of workers in administrative affairs, in order to know the role of technological innovation in improving competitive advantage. The researcher adopted the descriptive analytical approach within the framework of explaining the role of technological innovation dimensions in enhancing the competitive advantage. A main hypothesis was formulated that included three sub hypotheses. The researcher used the questionnaire to collect the data that was analyzed by Statistical package for social sciences. SPSS(20). The study reached a set of results, from which correlation between technological innovation in its dimensions (innovation in product, innovation in operations, innovation in research and development) and the promotion of competitive advantage, which means a statistically significant relationship between Technological innovation and promotion of competitive advantage The study recommended the necessity of promoting the adoption of competitive advantage in the project by increasing mutual trust between the organization and customers, and the organizations having a large number of technological innovations to achieve customer satisfaction.
Scientific Research is considered the basic dimension in the sustainable
development, and it has the important role in the national upgrading project. It is not just a
feeder for the economic and social process, but it is at the core of its texture
because it is
the formula of progress by which the home countries are built. From all the foregoing
comes out the importance of the study which has concluded that the reasons of the local
and Arab delay in the field of scientific research are attributed to the non-availability of the
general constituents of the scientific research which can be determined by the following :
First: The enabling environment of the scientific research that includes all what is
necessary to activate and to apply the scientific research. Second: The human element
(researcher), since the qualifications and educational degrees are not adequate to make a
researcher. However, the scientific research requires the building up of special capacities in
research, and also the spread of the scientific research mentality among those working in
the scientific medium in general. Third: The necessary material support which is
considered the essential foundation of scientific research, in addition to providing the
demand on scientific research which requires providing the developmental model at the
level of the Country, that includes in its plans the reliance on science and technology as a
tool for development.
This research aimed at determining the role of intellectual capital in developing the competitive Tishreen University Abilities in both education and scientific research. The researcher relied on the methodological approach as a general approach to r
esearch, followed the methodology of the survey, and a set of methods, including relying on secondary and primary data through a questionnaire that was organized by the researcher's knowledge of published literature. He distributed the questionnaire to 331 members of the faculty of Tishreen University, 263 of which were recovered, and 13 were not valid for analysis in the research community comprised of staff in Tishreen University faculty, of the 2376 respondents according to statistics of the Directorate of Statistics and Planning, and then used the appropriate statistical tests, such as simple regression, and rely on a programme SPSS is applying to be a tool for analysis of Data available. The main conclusion was a moral role, an Acceptable correlation between intellectual capital and competitive ability. Some suggestions and recommendations were presented to improve the relationship, which is the most important: the need to work for improvement of the level of education and scientific research in order to achieve the university's competitive ability.
http://www.journal.tishreen.edu.sy/index.php/econlaw/article/view/9654/9279
The research aims to study the relationship between the role of effective leadership
of the work teams on the one hand, and between the promotion of organizational learning
in TISHREEN University, on the other hand, where the researcher distributed
a
questionnaire to a sample of theoretical and applied colleges in TISHREEN University
amounted to (240) questionnaire was recovered (230) questionnaire Including. To test the
relationship, the researcher using the Student T test for one sample, as well as the Pearson
correlation coefficient.
The research by the study that there is a rise in the level of effective leadership in
colleges under study, as well as a rise in the level of each of single and dual-loop learning
in colleges under study.
The research concluded that there were significant relationship between effective
leadership of the work teams, and organizational learning at TISHREEN University, and
thus the existence of the role of effective leadership of the work teams in promoting
organizational learning in theoretical and applied colleges in TISHREEN University. The
research found a set of recommendations and proposals that will contribute positively to
the role of effective leadership of the work teams in promoting organizational learning.
Log in to be able to interact and post comments
comments
Fetching comments
Sign in to be able to follow your search criteria
