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Register a new userThe Reality of Marketing of Milk in Lattakia
واقع تسويق الحليب في محافظة اللاذقية
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أجريت هذه الدراسة في محافظة اللاذقية خلال موسم صيف 2012، و هدفت للتعرف على الأوضاع الحالية لتسويق الحليب، و تحديد المشاكل و المعوقات التي تواجهها في المحافظة. شملت الدراسة المناطق الأربع ( اللاذقية و الحفة و القرداحة و جبلة)، و تمت دراسة مجموعة من القرى في كل منطقة، و تقسيم المربين إلى فئات حسب عدد الأبقار، و تم توزيع استمارات اشتملت على المعلومات الآتية: موقع المزرعة، حجم الحيازة، و كمية الإنتاج، ثم تكاليف الإنتاج، و تكاليف التصنيع (في حال وجوده)، و كذلك تكاليف التعبئة و النقل، كما تم تحديد السلسلة التسويقية للحليب، و التكاليف التسويقية، و الهوامش التسويقية، و المشاكل التي تواجه المربي.
This study was carried out in Lattakia province/ Syria during the 2012 season, in order to recognize the current situation of milk marketing and detect the problems and the obstacles that facing it in Lattakia. The area of study included four regions (latakia-Alhaffa- ALqurdaha and Jableh)where couple of villages in each region was studied, and the raiser were divided into categories regarding to the number of their cows. A specific questionnaires were distributed on the keepers included the following questions: farm location, holding size, the quantity of production, production costs, manufacturing costs (if present), packaging and transport costs, the marketing chain for milk, the marketing costs, the marketing margin and problems faced by the raiser.
Artificial intelligence review:
Research summary
تناولت هذه الدراسة واقع تسويق الحليب في محافظة اللاذقية خلال موسم صيف 2012، وهدفت إلى التعرف على الأوضاع الحالية لتسويق الحليب وتحديد المشاكل والمعوقات التي تواجهها. شملت الدراسة أربع مناطق رئيسية في المحافظة (اللاذقية، الحفة، القرداحة، وجبلة) وتم تقسيم المربين إلى فئات حسب عدد الأبقار. تم توزيع استمارات لجمع البيانات حول موقع المزرعة، حجم الحيازة، كمية الإنتاج، تكاليف الإنتاج، تكاليف التصنيع (إن وجدت)، تكاليف التعبئة والنقل، السلسلة التسويقية للحليب، التكاليف التسويقية، الهوامش التسويقية، والمشاكل التي تواجه المربين. أظهرت النتائج أن نسبة المزارع الصغيرة كانت الأكثر عدداً بنسبة 88.4% من إجمالي عدد المزارع، كما بينت تراجع أعداد المربين بسبب انخفاض الكفاءة الاقتصادية لمنتج الحليب، وعدم وجود أساليب حديثة للتسويق، وسيطرة الوسطاء على الأسعار، وعدم وجود مراكز تجميع، وضعف دور الجمعيات التعاونية والقطاع العام في هذا المجال. اقترحت الدراسة عدة توصيات لتحسين الوضع مثل إقامة مراكز تجميع حديثة، توفير وسائل نقل مبردة، وتقديم القروض الميسرة لدعم صغار المزارعين.
Critical review
دراسة نقدية: تعتبر هذه الدراسة خطوة مهمة لفهم واقع تسويق الحليب في محافظة اللاذقية، إلا أنها تفتقر إلى بعض الجوانب التي يمكن أن تعزز من نتائجها. على سبيل المثال، لم تتناول الدراسة بالتفصيل تأثير السياسات الحكومية على تسويق الحليب، كما لم تقدم حلولاً عملية قابلة للتنفيذ بشكل مباشر. بالإضافة إلى ذلك، كان من الممكن أن تكون الدراسة أكثر شمولية إذا تم تضمين بيانات من سنوات متعددة لمقارنة التغيرات على مر الزمن. كما أن الاعتماد الكبير على الاستبيانات قد يحد من دقة النتائج بسبب احتمالية عدم دقة المعلومات المقدمة من المربين.
Questions related to the research
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ما هي النسبة المئوية للمزارع الصغيرة في محافظة اللاذقية وفقاً للدراسة؟
تشكل المزارع الصغيرة نسبة 88.4% من إجمالي عدد المزارع في محافظة اللاذقية.
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ما هي الأسباب الرئيسية لتراجع أعداد المربين في محافظة اللاذقية؟
تراجع أعداد المربين يعود إلى انخفاض الكفاءة الاقتصادية لمنتج الحليب، وعدم وجود أساليب حديثة للتسويق، وسيطرة الوسطاء على الأسعار، وعدم وجود مراكز تجميع، وضعف دور الجمعيات التعاونية والقطاع العام.
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ما هي التوصيات التي قدمتها الدراسة لتحسين تسويق الحليب في محافظة اللاذقية؟
أوصت الدراسة بإقامة مراكز تجميع حديثة، توفير وسائل نقل مبردة، تقديم القروض الميسرة لدعم صغار المزارعين، وإقامة ورش للتصنيع وأسواق محلية.
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ما هي العلاقة بين الكميات المسوقة من الحليب وتكاليف النقل وفقاً للدراسة؟
هناك علاقة عكسية قوية بين الكميات المسوقة من الحليب وتكاليف النقل، حيث تنخفض تكاليف النقل للكيلوغرام الواحد من الحليب بزيادة الكمية المنقولة.
References used
Tanvira, AliA. case study of milk production and marketing by small and medium scale contract farmers of Haleeb Foods, Pakistan, (2006), 63p
Cummins, Garry. Livestock Sub-Sector, Project GCP/SYR/006/ITA, FAO, Damascus, (2000), 68p
Bigg, J.. The future of milk marketing, the united voice of the dairy industry, UK., (2006), 24p
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