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The research aims to define the role of Entre Premeurship in enhancing the quality of hotel service in the four and five star hotels in the city of Latakia, by studying the relationship between leadership and the dimensions of hotel service quality ( tangibility, reliability, response, sympathy, and guarantee). The researcher relied on the descriptive analytical method, and the research community included all the administrative officials (director, assistant, head of department) in the four-star and five-star hotel organizations in Lattakia, and the research sample is a soft random sample of (100) managers, where the questionnaire was distributed The search tool on them, (91) a valid and complete questionnaire was retrieved for statistical analysis. The search community also included all customers of the four and five-star hotels in Lattakia, where the researcher obtained responses (91) customers to know the quality of the hotel service provided to them from those hotels . The research reached a set of results, the most important of which are: The hotels in question seek to lead towards leadership in their business, with relative importance (77.23%), by responding to situations of change and keeping pace with developments in the business environment, developing creative ideas and taking risks and taking bold stances and developing resources creatively . The results also showed that there is a direct relationship and statistical function between the orientation of the hotels in question towards leadership in their business and the enhancement of the quality of the hotel service through its dimensions.
This search get improving human capital subject in hotels with four and five stars working at Syrian coast and its effect on employee performance. This search get some definitions and concepts and literature review about human capital improving an d employee performance topic. this search is applied on a sample of on employees in Syrian coast hotels with four and five stars in 2014.We distribute 96 copies of questionnaire on employees, but 80 of them valid for analysis. The requests are analyzed by using statistical devices with SPSS program. The search get to some results and advices which can correct mistakes and weakness in dealing with human capital like: There is a positive and strong relationship between skills improving and employee performance, And there is apositive relationship between knowledge improving and employee performance.
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هل ترغب بارسال اشعارات عن اخر التحديثات في شمرا-اكاديميا