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Register a new userThe elements of tourism investment in Lattakia
مقومات الاستثمار السياحي في محافظة اللاذقية
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يعد ﺍﻻﺳﺘﺜﻤﺎﺭ ﺍﻟﺴﻴﺎﺣﻲ ﻣﻦ ﺍﻷنشطة الواعدة التي تسهم في دفع عجلة النمو الاقتصادي و زيادة الطاقات الإنتاجية في أي دولة ، و ينظر إلى الاستثمار السياحي على أنه المؤشر الحقيقي للتطور الاقتصادي و أحد الطرق الناجحة لاستثمار و تنمية الموارد البشرية . تمتلك محافظة اللاذقية العديد من مقومات الاستثمار السياحي المتميزة و مع ذلك لا تزال الصناعة السياحية فيها ناشئة حتى في ظل هذه الأزمة الظالمة على سورية , لذا يهدف هذا البحث إلى إظهار واقع الاستثمار السياحي و المشاريع السياحية في محافظة اللاذقية , و التعرف على أهم مقومات الاستثمار السياحي فيها, و الوقوف على المعوقات و المشكلات التي يعاني منها الاستثمار السياحي و إيجاد الحلول المناسبة له ﻟﻠوﺼوﻝ إلى أﻓﻀﻝ اﻟطرق لزيادة اﻟﻨﺸﺎط اﻟﺴﻴﺎﺤﻲ في محافظة اللاذقية و تفعيل ﻤﺠﺎﻻت اﻻﺴﺘﺜﻤﺎر ﻓﻴﻪ ﻤن أﺠﻝ ﺘﺤﻘﻴق مردودات و ﻋﺎﺌدات اﻗﺘﺼﺎدﻴﺔ أفضل و إيجاد فرص عمل لآلاف من الشباب الذين ينتظرون فرص عمل مناسبة.
Tourism is one of the promising investment activities that contribute to boost economic growth and increase production capacities in any country, and looks to tourism investment as a real indicator of the evolution of Alaguetsadioohd effective ways of investment and human resources development. Latakia province has many of the elements of outstanding tourism investment, however the tourist industry is still the emerging even under these unjust on the Syria crisis, so the aim of this Abajt to show the reality of tourism investment and tourism projects in the province of Latakia, and to identify the most important elements of the tourism investment, and stand on the obstacles and problems facing the tourism investment and to find appropriate solutions him to get into the best ways to increase tourism activity in the province of Latakia and activate the areas of investment in it in order to achieve yields economic returns better and create jobs for thousands of young people who are waiting for suitable jobs.
References used
مجلس الوزراء، هيئة الاستثمار السورية ، قانون الاستثمار رقم . 198
مديرية الاستثمار السياحي ، وزارة السياحة ، الجمهورية العربية السورية ، دمشق .
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The tourism sector is one of the most important pillars of the physical
production and service sector . Which aims to raise economic efficiency
by investing natural and cultural tourism ،and human development
and employment optimized for national
labor .،potential
The tourism sector in the province of Homs trying to prove his status
taking advantage of the ،and seek to follow the development steps
by maintaining a national economic ،strengths of which is characterized
and the intensification of official and efforts in support of this ،stability
and activating its role in order to achieve sustainable growth ،vital sector
and balanced economic stability . this is what leads to upgrade the ،
and create integrated ،general income and reduce unemployment
solutions for the evolution to show the civilized face and tourist value of
Homs in particular and Syria in general .
The effects of seasonality stand as the most significant challenges that face tourismin
the Governorate of Lattakia. It seems that seasonality generally shapes the tourist activities
in the governorate. However, such relevant tourism industry compa
nies, especially those
classified hotels, look subject to severe seasonal changes from the point of view of demand
on the tourist product—in particular what relates tourist sheltering. The phenomenon of
seasonality appears in the increase or decrease of demand during specific time in the year,
and also as the stay index reveals with special reference to hotels. A survey study of the
period spanning over a few years quoted from the number of clients of the Tourist Lattakia
Hotel during the various seasons of the year, where the factor of seasonality together with
its negative effect on tourism in general does disclose itself.
The study focused on the following problem: Is there an impact of the Corona pandemic on the tourist demand for accommodation facilities in Lattakia Governorate?. The study aimed at the following: To clarify the reality of the tourist demand for acco
mmodation facilities before the Corona pandemic, in addition to determining the changes in the structure of the tourist demand in the accommodation facilities (hotels, chalets and furnished apartments, and visitors) during the period of the Corona pandemic in the Lattakia Governorate in 2020. A descriptive analytical approach was used.The study found a set of results, the most important of which are: The Corona pandemic affected the overall tourism demand for accommodation facilities in the Lattakia Governorate significantly in 2020 compared to 2019, There is an improvement in the overall tourism demand for accommodation facilities in the Lattakia Governorate in the three years before the pandemic. The pandemic affected the components of the Tourism Demand (hotels, furnished apartments, visitors) in Lattakia Governorate in 2020, The tourist demand for hotels was affected less than the Tourism demand for chalets, apartments, and visitors.
Rural centers in Lattakia Governorate can receive groups of tourists in villages and provide them with residence. As a result of development and progress started in the 1980s, the Syrian rural areas have undergone principal structural changes. In thi
s Governorate, the rural centers are characterized by a good level of service in addition to natural and economic features as well as a rural person with a strong sense of self trust and developed intellectually, socially and medically. This is to be reflected in the reduction of unemployment as well as in the decline of migration from villages to cities. Therefore, it is useful to affiliate the social and economic development of the rural communities with the rural tourist industry in order to create economic and demographic stability and provide an additional source of income.
the aim of this study was to highlight the reality of some tourist
establishments-work. In addition to identifying the most challenges facing
investors in this area.
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