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A Million Tweets Are Worth a Few Points: Tuning Transformers for Customer Service Tasks

تستحق مليون تغريدات بضع نقاط: ضبط المحولات لمهام خدمة العملاء

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 Publication date 2021
and research's language is English
 Created by Shamra Editor




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In online domain-specific customer service applications, many companies struggle to deploy advanced NLP models successfully, due to the limited availability of and noise in their datasets. While prior research demonstrated the potential of migrating large open-domain pretrained models for domain-specific tasks, the appropriate (pre)training strategies have not yet been rigorously evaluated in such social media customer service settings, especially under multilingual conditions. We address this gap by collecting a multilingual social media corpus containing customer service conversations (865k tweets), comparing various pipelines of pretraining and finetuning approaches, applying them on 5 different end tasks. We show that pretraining a generic multilingual transformer model on our in-domain dataset, before finetuning on specific end tasks, consistently boosts performance, especially in non-English settings.



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In a typical customer service chat scenario, customers contact a support center to ask for help or raise complaints, and human agents try to solve the issues. In most cases, at the end of the conversation, agents are asked to write a short summary em phasizing the problem and the proposed solution, usually for the benefit of other agents that may have to deal with the same customer or issue. The goal of the present article is advancing the automation of this task. We introduce the first large scale, high quality, customer care dialog summarization dataset with close to 6500 human annotated summaries. The data is based on real-world customer support dialogs and includes both extractive and abstractive summaries. We also introduce a new unsupervised, extractive summarization method specific to dialogs.
Large-scale pretrained transformer models have demonstrated state-of-the-art (SOTA) performance in a variety of NLP tasks. Nowadays, numerous pretrained models are available in different model flavors and different languages, and can be easily adapte d to one's downstream task. However, only a limited number of models are available for dialogue tasks, and in particular, goal-oriented dialogue tasks. In addition, the available pretrained models are trained on general domain language, creating a mismatch between the pretraining language and the downstream domain launguage. In this contribution, we present CS-BERT, a BERT model pretrained on millions of dialogues in the customer service domain. We evaluate CS-BERT on several downstream customer service dialogue tasks, and demonstrate that our in-domain pretraining is advantageous compared to other pretrained models in both zero-shot experiments as well as in finetuning experiments, especially in a low-resource data setting.
Dialogue summarization has drawn much attention recently. Especially in the customer service domain, agents could use dialogue summaries to help boost their works by quickly knowing customer's issues and service progress. These applications require s ummaries to contain the perspective of a single speaker and have a clear topic flow structure, while neither are available in existing datasets. Therefore, in this paper, we introduce a novel Chinese dataset for Customer Service Dialogue Summarization (CSDS). CSDS improves the abstractive summaries in two aspects: (1) In addition to the overall summary for the whole dialogue, role-oriented summaries are also provided to acquire different speakers' viewpoints. (2) All the summaries sum up each topic separately, thus containing the topic-level structure of the dialogue. We define tasks in CSDS as generating the overall summary and different role-oriented summaries for a given dialogue. Next, we compare various summarization methods on CSDS, and experiment results show that existing methods are prone to generate redundant and incoherent summaries. Besides, the performance becomes much worse when analyzing the performance on role-oriented summaries and topic structures. We hope that this study could benchmark Chinese dialogue summarization and benefit further studies.
We describe our straight-forward approach for Tasks 5 and 6 of 2021 Social Media Min- ing for Health Applications (SMM4H) shared tasks. Our system is based on fine-tuning Dis- tillBERT on each task, as well as first fine- tuning the model on the othe r task. In this paper, we additionally explore how much fine- tuning is necessary for accurately classifying tweets as containing self-reported COVID-19 symptoms (Task 5) or whether a tweet related to COVID-19 is self-reporting, non-personal reporting, or a literature/news mention of the virus (Task 6).
When fine-tuning pretrained models for classification, researchers either use a generic model head or a task-specific prompt for prediction. Proponents of prompting have argued that prompts provide a method for injecting task-specific guidance, which is beneficial in low-data regimes. We aim to quantify this benefit through rigorous testing of prompts in a fair setting: comparing prompted and head-based fine-tuning in equal conditions across many tasks and data sizes. By controlling for many sources of advantage, we find that prompting does indeed provide a benefit, and that this benefit can be quantified per task. Results show that prompting is often worth 100s of data points on average across classification tasks.

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