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Register a new userA Hierarchical Contextual Attention-based GRU Network for Sequential Recommendation
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Added by
Qiang Cui
Publication date
2017
fields
Informatics Engineering
and research's language is
English
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Sequential recommendation is one of fundamental tasks for Web applications. Previous methods are mostly based on Markov chains with a strong Markov assumption. Recently, recurrent neural networks (RNNs) are getting more and more popular and has demonstrated its effectiveness in many tasks. The last hidden state is usually applied as the sequences representation to make recommendation. Benefit from the natural characteristics of RNN, the hidden state is a combination of long-term dependency and short-term interest to some degrees. However, the monotonic temporal dependency of RNN impairs the users short-term interest. Consequently, the hidden state is not sufficient to reflect the users final interest. In this work, to deal with this problem, we propose a Hierarchical Contextual Attention-based GRU (HCA-GRU) network. The first level of HCA-GRU is conducted on the input. We construct a contextual input by using several recent inputs based on the attention mechanism. This can model the complicated correlations among recent items and strengthen the hidden state. The second level is executed on the hidden state. We fuse the current hidden state and a contextual hidden state built by the attention mechanism, which leads to a more suitable users overall interest. Experiments on two real-world datasets show that HCA-GRU can effectively generate the personalized ranking list and achieve significant improvement.
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Sequential recommendation has become increasingly essential in various online services. It aims to model the dynamic preferences of users from their historical interactions and predict their next items. The accumulated user behavior records on real systems could be very long. This rich data brings opportunities to track actual interests of users. Prior efforts mainly focus on making recommendations based on relatively recent behaviors. However, the overall sequential data may not be effectively utilized, as early interactions might affect users current choices. Also, it has become intolerable to scan the entire behavior sequence when performing inference for each user, since real-world system requires short response time. To bridge the gap, we propose a novel long sequential recommendation model, called Dynamic Memory-based Attention Network (DMAN). It segments the overall long behavior sequence into a series of sub-sequences, then trains the model and maintains a set of memory blocks to preserve long-term interests of users. To improve memory fidelity, DMAN dynamically abstracts each users long-term interest into its own memory blocks by minimizing an auxiliary reconstruction loss. Based on the dynamic memory, the users short-term and long-term interests can be explicitly extracted and combined for efficient joint recommendation. Empirical results over four benchmark datasets demonstrate the superiority of our model in capturing long-term dependency over various state-of-the-art sequential models.
Predicting users preferences based on their sequential behaviors in history is challenging and crucial for modern recommender systems. Most existing sequential recommendation algorithms focus on transitional structure among the sequential actions, but largely ignore the temporal and context information, when modeling the influence of a historical event to current prediction. In this paper, we argue that the influence from the past events on a users current action should vary over the course of time and under different context. Thus, we propose a Contextualized Temporal Attention Mechanism that learns to weigh historical actions influence on not only what action it is, but also when and how the action took place. More specifically, to dynamically calibrate the relative input dependence from the self-attention mechanism, we deploy multiple parameterized kernel functions to learn various temporal dynamics, and then use the context information to determine which of these reweighing kernels to follow for each input. In empirical evaluations on two large public recommendation datasets, our model consistently outperformed an extensive set of state-of-the-art sequential recommendation methods.
Sequential recommendation is a fundamental task for network applications, and it usually suffers from the item cold start problem due to the insufficiency of user feedbacks. There are currently three kinds of popular approaches which are respectively based on matrix factorization (MF) of collaborative filtering, Markov chain (MC), and recurrent neural network (RNN). Although widely used, they have some limitations. MF based methods could not capture dynamic users interest. The strong Markov assumption greatly limits the performance of MC based methods. RNN based methods are still in the early stage of incorporating additional information. Based on these basic models, many methods with additional information only validate incorporating one modality in a separate way. In this work, to make the sequential recommendation and deal with the item cold start problem, we propose a Multi-View Recurrent Neural Network (MV-RNN}) model. Given the latent feature, MV-RNN can alleviate the item cold start problem by incorporating visual and textual information. First, At the input of MV-RNN, three different combinations of multi-view features are studied, like concatenation, fusion by addition and fusion by reconstructing the original multi-modal data. MV-RNN applies the recurrent structure to dynamically capture the users interest. Second, we design a separate structure and a united structure on the hidden state of MV-RNN to explore a more effective way to handle multi-view features. Experiments on two real-world datasets show that MV-RNN can effectively generate the personalized ranking list, tackle the missing modalities problem and significantly alleviate the item cold start problem.
Sequential recommender systems aim to model users evolving interests from their historical behaviors, and hence make customized time-relevant recommendations. Compared with traditional models, deep learning approaches such as CNN and RNN have achieved remarkable advancements in recommendation tasks. Recently, the BERT framework also emerges as a promising method, benefited from its self-attention mechanism in processing sequential data. However, one limitation of the original BERT framework is that it only considers one input source of the natural language tokens. It is still an open question to leverage various types of information under the BERT framework. Nonetheless, it is intuitively appealing to utilize other side information, such as item category or tag, for more comprehensive depictions and better recommendations. In our pilot experiments, we found naive approaches, which directly fuse types of side information into the item embeddings, usually bring very little or even negative effects. Therefore, in this paper, we propose the NOninVasive self-attention mechanism (NOVA) to leverage side information effectively under the BERT framework. NOVA makes use of side information to generate better attention distribution, rather than directly altering the item embedding, which may cause information overwhelming. We validate the NOVA-BERT model on both public and commercial datasets, and our method can stably outperform the state-of-the-art models with negligible computational overheads.
Sequential recommendation plays an increasingly important role in many e-commerce services such as display advertisement and online shopping. With the rapid development of these services in the last two decades, users have accumulated a massive amount of behavior data. Richer sequential behavior data has been proven to be of great value for sequential recommendation. However, traditional sequential models fail to handle users lifelong sequences, as their linear computational and storage cost prohibits them from performing online inference. Recently, lifelong sequential modeling methods that borrow the idea of memory networks from NLP are proposed to address this issue. However, the RNN-based memory networks built upon intrinsically suffer from the inability to capture long-term dependencies and may instead be overwhelmed by the noise on extremely long behavior sequences. In addition, as the users behavior sequence gets longer, more interests would be demonstrated in it. It is therefore crucial to model and capture the diverse interests of users. In order to tackle these issues, we propose a novel lifelong incremental multi-interest self attention based sequential recommendation model, namely LimaRec. Our proposed method benefits from the carefully designed self-attention to identify relevant information from users behavior sequences with different interests. It is still able to incrementally update users representations for online inference, similarly to memory network based approaches. We extensively evaluate our method on four real-world datasets and demonstrate its superior performances compared to the state-of-the-art baselines.
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