نقوم في هذا المقال بتحليل مكونات الإقناع في الإعلان المكتوب (في المجلات), منتهجين لدراسة من أربع خطوات:
في الفصل الأول نقوم بطرح عموميات حول مفهوم الإعلان و مكوناته المختلفة, و في الفصل الثاني نقوم بطرح تحليلين:
الأول خطابي للنص الإعلاني’ والآخر بل
اغي للنص الإعلاني معددين الصور البلاغية التي قد تستخدم في النص الإعلاني مع شرح بسيط لبعض منها.
و في الفصل الثالث ننهي مقالنا بتحليل الصورة الإعلانية بطريقة بلاغية و نتطرق أخيرا لذكر المكونات السيميائية للصورة الإعلانية.
مع الإشارة إلى أننا استندنا في بحثنا على مراجع قديمة لعدم توفر مراجع أحدث في مكتبة جامعة تشرين.
Linguists classify the restriction methods into four sections : Restriction using
negative and exceptions, restriction using "Inama", restriction using conjunctions "Bal, La,
Lakin", restriction by preceding what must be delayed.
There is also a f
ifth section. It is called (restriction by references and contexts
throughout the speech). The later has three branches which are (restriction by adding
interrupting pronoun), (restriction by defining both sides of contributing) and (restriction
by preceding what has to be delayed).
This research has chosen the restriction by using conjunctions "Bal, La, Lakin" .
Initiating by explaining this method and its hotness and ending by studying it rhetorical
stylish referential study in the collection of poems "kossierazza".
This rhetorical study has divided the restriction's case by using conjunctions "Bal,
La, Lakin" to the multiple poetical contexts and analyzing it according to its interaction
with the poetical purpose in a special way. And its interaction with the text's context as a
whole initiating by the most repeated restrictions and ending by the less repeated.
This paper presents a review of available algorithms and plagiarism detection systems، and an
implementation of Plagiarism Detection System using available search engines on the web.
Plagiarism detection in natural language documents is a complicat
ed problem and it is related to the
characteristics of the language itself.
There are many available algorithms for plagiarism detection in natural languages .Generally these
algorithms belong to two main categories ; the first one is plagiarism detection algorithms based on
fingerprint and the second is plagiarism detection algorithms based on content comparison and includes
string matching and tree matching algorithms .
Usually available systems of plagiarism detection use specific type of detection algorithms or use a
mixture of detection algorithms to achieve effective detection systems (fast and accurate).
In this research, a plagiarism detection system has been developed using Bing search engine and a
plagiarism detection algorithm based on Rhetorical Structure Theory.
