No Arabic abstract
In this paper, we investigate the problem of (k,r)-core which intends to find cohesive subgraphs on social networks considering both user engagement and similarity perspectives. In particular, we adopt the popular concept of k-core to guarantee the engagement of the users (vertices) in a group (subgraph) where each vertex in a (k,r)-core connects to at least k other vertices. Meanwhile, we also consider the pairwise similarity between users based on their profiles. For a given similarity metric and a similarity threshold r, the similarity between any two vertices in a (k,r)-core is ensured not less than r. Efficient algorithms are proposed to enumerate all maximal (k,r)-cores and find the maximum (k,r)-core, where both problems are shown to be NP-hard. Effective pruning techniques significantly reduce the search space of two algorithms and a novel (k,k)-core based (k,r)-core size upper bound enhances performance of the maximum (k,r)-core computation. We also devise effective search orders to accommodate the different nature of two mining algorithms. Comprehensive experiments on real-life data demonstrate that the maximal/maximum (k,r)-cores enable us to find interesting cohesive subgraphs, and performance of two mining algorithms is significantly improved by proposed techniques.
Mobile sensing is an emerging technology that utilizes agent-participatory data for decision making or state estimation, including multimedia applications. This article investigates the structure of mobile sensing schemes and introduces crowdsourcing methods for mobile sensing. Inspired by social network, one can establish trust among participatory agents to leverage the wisdom of crowds for mobile sensing. A prototype of social network inspired mobile multimedia and sensing application is presented for illustrative purpose. Numerical experiments on real-world datasets show improved performance of mobile sensing via crowdsourcing. Challenges for mobile sensing with respect to Internet layers are discussed.
We address the problem of maximizing user engagement with content (in the form of like, reply, retweet, and retweet with comments)on the Twitter platform. We formulate the engagement forecasting task as a multi-label classification problem that captures choice behavior on an unsupervised clustering of tweet-topics. We propose a neural network architecture that incorporates user engagement history and predicts choice conditional on this context. We study the impact of recommend-ing tweets on engagement outcomes by solving an appropriately defined sweet optimization problem based on the proposed model using a large dataset obtained from Twitter.
Link prediction is one of the fundamental problems in computational social science. A particularly common means to predict existence of unobserved links is via structural similarity metrics, such as the number of common neighbors; node pairs with higher similarity are thus deemed more likely to be linked. However, a number of applications of link prediction, such as predicting links in gang or terrorist networks, are adversarial, with another party incentivized to minimize its effectiveness by manipulating observed information about the network. We offer a comprehensive algorithmic investigation of the problem of attacking similarity-based link prediction through link deletion, focusing on two broad classes of such approaches, one which uses only local information about target links, and another which uses global network information. While we show several variations of the general problem to be NP-Hard for both local and global metrics, we exhibit a number of well-motivated special cases which are tractable. Additionally, we provide principled and empirically effective algorithms for the intractable cases, in some cases proving worst-case approximation guarantees.
With the advent of location-based social networks, users can tag their daily activities in different locations through check-ins. These check-in locations signify user preferences for various socio-spatial activities and can be used to build their profiles to improve the quality of services in some applications such as recommendation systems, advertising, and group formation. To support such applications, in this paper, we formulate a new problem of identifying top-k Socio-Spatial co-engaged Location Selection (SSLS) for users in a social graph, that selects the best set of k locations from a large number of location candidates relating to the user and her friends. The selected locations should be (i) spatially and socially relevant to the user and her friends, and (ii) diversified in both spatially and socially to maximize the coverage of friends in the spatial space. This problem has been proved as NP-hard. To address the challenging problem, we first develop a branch-and-bound based Exact solution by designing some pruning strategies based on the derived bounds on diversity. To make the solution scalable for large datasets, we also develop an approximate solution by deriving the relaxed bounds and advanced termination rules to filter out insignificant intermediate results. To further accelerate the efficiency, we present one fast exact approach and a meta-heuristic approximate approach by avoiding the repeated computation of diversity at the running time. Finally, we have performed extensive experiments to evaluate the performance of our proposed models and algorithms against the adapted existing methods using four real-world large datasets.
While liking or upvoting a post on a mobile app is easy to do, replying with a written note is much more difficult, due to both the cognitive load of coming up with a meaningful response as well as the mechanics of entering the text. Here we present a novel textual reply generation model that goes beyond the current auto-reply and predictive text entry models by taking into account the content preferences of the user, the idiosyncrasies of their conversational style, and even the structure of their social graph. Specifically, we have developed two types of models for personalized user interactions: a content-based conversation model, which makes use of location together with user information, and a social-graph-based conversation model, which combines content-based conversation models with social graphs.