Appeared movements defending the rights of the consumer as a result of negligence
and shortcomings in for consumer rights, which include protecting consumers from
fraudulent practices and deception marketing and exploitation of its need for goods
and services, and the damage and the risk of physical, moral, suffered by the
consumer paid to the emergence of movements of consumer protection, came the
movement to protect consumer to act as consumer awareness and protection from
fraud and deception and neglect catalog. And represents a consumer protection
associations social action organized by the consumer, in order to embody the right to
listen to these consumers, and ensure the recovery of their rights that have been
damage by the other parties (producers, marketers, distributors) in the process of
exchange, causing them to lack of satisfaction to their needs and desires.
Was reached by searching mainly to the existence of fundamental differences with
significant between the demographic variables of the sample and the process of
creating awareness among consumers. As to reach a significant influence
statistically significant between the role of consumer protection association and the
process of creating awareness among consumers.
