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تسجيل مستخدم جديدThe item selection problem for user cold-start recommendation
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When a new user just signs up on a website, we usually have no information about him/her, i.e. no interaction with items, no user profile and no social links with other users. Under such circumstances, we still expect our recommender systems could attract the users at the first time so that the users decide to stay on the website and become active users. This problem falls into new user cold-start category and it is crucial to the development and even survival of a company. Existing works on user cold-start recommendation either require additional user efforts, e.g. setting up an interview process, or make use of side information [10] such as user demographics, locations, social relations, etc. However, users may not be willing to take the interview and side information on cold-start users is usually not available. Therefore, we consider a pure cold-start scenario where neither interaction nor side information is available and no user effort is required. Studying this setting is also important for the initialization of other cold-start solutions, such as initializing the first few questions of an interview.
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The item cold-start problem seriously limits the recommendation performance of Collaborative Filtering (CF) methods when new items have either none or very little interactions. To solve this issue, many modern Internet applications propose to predict
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The cold start problem in recommender systems is a long-standing challenge, which requires recommending to new users (items) based on attributes without any historical interaction records. In these recommendation systems, warm users (items) have priv
ileged collaborative signals of interaction records compared to cold start users (items), and these Collaborative Filtering (CF) signals are shown to have competing performance for recommendation. Many researchers proposed to learn the correlation between collaborative signal embedding space and the attribute embedding space to improve the cold start recommendation, in which user and item categorical attributes are available in many online platforms. However, the cold start recommendation is still limited by two embedding spaces modeling and simple assumptions of space transformation. As user-item interaction behaviors and user (item) attributes naturally form a heterogeneous graph structure, in this paper, we propose a privileged graph distillation model~(PGD). The teacher model is composed of a heterogeneous graph structure for warm users and items with privileged CF links. The student model is composed of an entity-attribute graph without CF links. Specifically, the teacher model can learn better embeddings of each entity by injecting complex higher-order relationships from the constructed heterogeneous graph. The student model can learn the distilled output with privileged CF embeddings from the teacher embeddings. Our proposed model is generally applicable to different cold start scenarios with new user, new item, or new user-new item. Finally, extensive experimental results on the real-world datasets clearly show the effectiveness of our proposed model on different types of cold start problems, with average $6.6%, 5.6%, $ and $17.1%$ improvement over state-of-the-art baselines on three datasets, respectively.
Matrix completion is a classic problem underlying recommender systems. It is traditionally tackled with matrix factorization. Recently, deep learning based methods, especially graph neural networks, have made impressive progress on this problem. Desp
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Recommending cold-start items is a long-standing and fundamental challenge in recommender systems. Without any historical interaction on cold-start items, CF scheme fails to use collaborative signals to infer user preference on these items. To solve
this problem, extensive studies have been conducted to incorporate side information into the CF scheme. Specifically, they employ modern neural network techniques (e.g., dropout, consistency constraint) to discover and exploit the coalition effect of content features and collaborative representations. However, we argue that these works less explore the mutual dependencies between content features and collaborative representations and lack sufficient theoretical supports, thus resulting in unsatisfactory performance. In this work, we reformulate the cold-start item representation learning from an information-theoretic standpoint. It aims to maximize the mutual dependencies between item content and collaborative signals. Specifically, the representation learning is theoretically lower-bounded by the integration of two terms: mutual information between collaborative embeddings of users and items, and mutual information between collaborative embeddings and feature representations of items. To model such a learning process, we devise a new objective function founded upon contrastive learning and develop a simple yet effective Contrastive Learning-based Cold-start Recommendation framework(CLCRec). In particular, CLCRec consists of three components: contrastive pair organization, contrastive embedding, and contrastive optimization modules. It allows us to preserve collaborative signals in the content representations for both warm and cold-start items. Through extensive experiments on four publicly accessible datasets, we observe that CLCRec achieves significant improvements over state-of-the-art approaches in both warm- and cold-start scenarios.
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