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Gender and racial diversity in the mediated images from the media shape our perception of different demographic groups. In this work, we investigate gender and racial diversity of 85,957 advertising images shared by the 73 top international brands on Instagram and Facebook. We hope that our analyses give guidelines on how to build a fully automated watchdog for gender and racial diversity in online advertisements.
Multiple studies have demonstrated that behavior on internet-based social media platforms can be indicative of an individuals mental health status. The widespread availability of such data has spurred interest in mental health research from a computa
Businesses communicate using Twitter for a variety of reasons -- to raise awareness of their brands, to market new products, to respond to community comments, and to connect with their customers and potential customers in a targeted manner. For busin
In this paper, we propose a new measure to estimate the similarity between brands via posts of brands followers on social network services (SNS). Our method was developed with the intention of exploring the brands that customers are likely to jointly
The ever-increasing amount of information flowing through Social Media forces the members of these networks to compete for attention and influence by relying on other people to spread their message. A large study of information propagation within Twi
The digital traces we leave behind when engaging with the modern world offer an interesting lens through which we study behavioral patterns as expression of gender. Although gender differentiation has been observed in a number of settings, the majori