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The Relationship between the Classification of Country according to the Innovation Gap and Classified according to the Components of the Framework of the Global Innovation Index GII and its impacts on the Banking Sector

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 Publication date 2017
  fields Economy
and research's language is العربية
 Created by امانة التحرير مجلة جامعة تشرين




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This study aimed to identify the mental image of the brand and the concept and definition of the concept of consumer trends, and aims to analyze the impact of the mental image of the brand on the consumer trends and according to the post-cognitive an d behavioral. To achieve this, the researcher to identify and study the dimensions of mental image and its impact on consumer trends, through a survey on the brands of sport clothes in Lattakia province, and ensure that the research community on all consumers of sports apparel in Lattakia province will be selected sample based on the standard error of the percentage equation that 95% confidence coefficient In the case that the percentage of search terms a society in which the property is available measurement = 50% shop and return to the statistical tables showing that the appropriate sample size = 384 single and the researcher distributed 520 questionnaires were recovered 500 questionnaires were 480 valid study. The researcher found the presence of a statistically significant effect between the mental image of the brand, according to the post (cognitive - behavioral) and consumer trends toward brands of sport clothes in Lattakia province. The researcher presented through this study, a set of proposals and recommendations that are expected to help brand owners to enhance consumer confidence and business Baalamthm build positive attitudes towards it.
The Syrian banking sector has achieved profits during the Syrian crisis, the bulk of it is due to the revaluation of foreign currencies into SYP using the new exchange rates. The process of identifying growth requires monitor the development of many of the basic elements of the Bank's work, So we can say that Since the beginning of the crisis so far, based on the annual reports of Syrian banks, the banking sector did not achieve any real growth.That is normal causeThe country is going through one of its most difficult times, making the economic wheel descend significantly. The research aims to study the development of innovations in banking service and their impact on marketing performance.To achieve this, the researcher used the model of six dimensions of innovation services to assess marketing performance, and has been formulated three main hypotheses were tested by Statistical Package for Social Sciences SPSS V (23) to reach the researcher to several conclusions, including: Bank Bemo outperform the Commercial Bank of Syria in the degree of innovation strategy adopted during the crisis, and there is no significant relationship between innovationin services and marketing performance.so,the researcher has proposed to study the opportunities which are created by the crisis through analyzing the internal and external environment of banks, relying on innovation activities as a strategy for optimization investment and long-term growth.
This research aims to shed light on the impact of the financial performance of companies listed in the Damascus and Amman Stock Exchanges on the dividend policy adopted by these companies during the period. (2010-2017) to achieve this objective, the researcher used a hypothetical-deductive approach to formulate the hypotheses; and analyzed the financial statements of all companies listed in the Damascus and Amman Stock Exchanges. The results of the study showed that there is an impact on the proportion of the company's investment potential (EPS) and the activity ratios (FAT) affect the percentage of cash dividends distributed by the industrial companies listed in the Damascus and Amman Stock Exchanges. The profitability ratio (return on assets (ROA)), Earnings per share (EPS), Debt ratio (DR) and activity ratios (FAT) effect on the percentage of cash dividends distributed in the service companies listed in the Damascus and Amman Stock Exchanges. The profitability ratio (return on assets (ROA)), and the ratio that measures the company's investment potential (EPS) effect on the percentage of cash dividends (DPR) in the financial companies listed in Damascus and Amman Stock Exchanges.
This study aims to identify the factors related to the client and influencing the decision of granting micro-credit in the private lending institutions operating in the province of Lattakia (Private banks and microfinance institutions)، and order of these factors according to their importance for these institutions، Has been followed premise entrance deductive in this study. The research concluded that these institutions focus on personal client primarily client then the capital of the second class، then the guarantees provided by the client third place، as the results showed that the economic and political conditions and practical experience for the customer influence the decision to grant credit is relatively weak degree، and there omission social worker by these institutions.
This paper examines the role of national exports promotion agencies in exporters support to help them understanding and finding markets for their products by providing them with all information concerning the nature of foreign markets, trade opportun ities, participation in exhibitions, training opportunities and other tools that help to promote national exports in global markets. Where interest in export activity alone is not enough, methods for the development of exports must be escorted by this activity in order to ensure achievement of export objectives, and one of these methods are agencies existence to promote national exports. And therefore we chose this study in a modest attempt to shed light on the role of these agencies, objectives and tasks assigned to it, as well as to analyze the experience of MATRADE national agency to promote Malaysian exports and its nature of work and services provided in order to raise the level of Malaysian exports and increase the ability of exports to face competition in foreign markets.

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