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Register a new userA Unified Framework for Cross-Domain and Cross-System Recommendations
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Feng Zhu
Publication date
2021
fields
Informatics Engineering
and research's language is
English
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Cross-Domain Recommendation (CDR) and Cross-System Recommendation (CSR) have been proposed to improve the recommendation accuracy in a target dataset (domain/system) with the help of a source one with relatively richer information. However, most existing CDR and CSR approaches are single-target, namely, there is a single target dataset, which can only help the target dataset and thus cannot benefit the source dataset. In this paper, we focus on three new scenarios, i.e., Dual-Target CDR (DTCDR), Multi-Target CDR (MTCDR), and CDR+CSR, and aim to improve the recommendation accuracy in all datasets simultaneously for all scenarios. To do this, we propose a unified framework, called GA (based on Graph embedding and Attention techniques), for all three scenarios. In GA, we first construct separate heterogeneous graphs to generate more representative user and item embeddings. Then, we propose an element-wise attention mechanism to effectively combine the embeddings of common entities (users/items) learned from different datasets. Moreover, to avoid negative transfer, we further propose a Personalized training strategy to minimize the embedding difference of common entities between a richer dataset and a sparser dataset, deriving three new models, i.e., GA-DTCDR-P, GA-MTCDR-P, and GA-CDR+CSR-P, for the three scenarios respectively. Extensive experiments conducted on four real-world datasets demonstrate that our proposed GA models significantly outperform the state-of-the-art approaches.
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Cross-domain sequential recommendation is the task of predict the next item that the user is most likely to interact with based on past sequential behavior from multiple domains. One of the key challenges in cross-domain sequential recommendation is to grasp and transfer the flow of information from multiple domains so as to promote recommendations in all domains. Previous studies have investigated the flow of behavioral information by exploring the connection between items from different domains. The flow of knowledge (i.e., the connection between knowledge from different domains) has so far been neglected. In this paper, we propose a mixed information flow network for cross-domain sequential recommendation to consider both the flow of behavioral information and the flow of knowledge by incorporating a behavior transfer unit and a knowledge transfer unit. The proposed mixed information flow network is able to decide when cross-domain information should be used and, if so, which cross-domain information should be used to enrich the sequence representation according to users current preferences. Extensive experiments conducted on four e-commerce datasets demonstrate that mixed information flow network is able to further improve recommendation performance in different domains by modeling mixed information flow.
Recently, recommender systems that aim to suggest personalized lists of items for users to interact with online have drawn a lot of attention. In fact, many of these state-of-the-art techniques have been deep learning based. Recent studies have shown that these deep learning models (in particular for recommendation systems) are vulnerable to attacks, such as data poisoning, which generates users to promote a selected set of items. However, more recently, defense strategies have been developed to detect these generated users with fake profiles. Thus, advanced injection attacks of creating more `realistic user profiles to promote a set of items is still a key challenge in the domain of deep learning based recommender systems. In this work, we present our framework CopyAttack, which is a reinforcement learning based black-box attack method that harnesses real users from a source domain by copying their profiles into the target domain with the goal of promoting a subset of items. CopyAttack is constructed to both efficiently and effectively learn policy gradient networks that first select, and then further refine/craft, user profiles from the source domain to ultimately copy into the target domain. CopyAttacks goal is to maximize the hit ratio of the targeted items in the Top-$k$ recommendation list of the users in the target domain. We have conducted experiments on two real-world datasets and have empirically verified the effectiveness of our proposed framework and furthermore performed a thorough model analysis.
Making accurate recommendations for cold-start users has been a longstanding and critical challenge for recommender systems (RS). Cross-domain recommendations (CDR) offer a solution to tackle such a cold-start problem when there is no sufficient data for the users who have rarely used the system. An effective approach in CDR is to leverage the knowledge (e.g., user representations) learned from a related but different domain and transfer it to the target domain. Fine-tuning works as an effective transfer learning technique for this objective, which adapts the parameters of a pre-trained model from the source domain to the target domain. However, current methods are mainly based on the global fine-tuning strategy: the decision of which layers of the pre-trained model to freeze or fine-tune is taken for all users in the target domain. In this paper, we argue that users in RS are personalized and should have their own fine-tuning policies for better preference transfer learning. As such, we propose a novel User-specific Adaptive Fine-tuning method (UAF), selecting which layers of the pre-trained network to fine-tune, on a per-user basis. Specifically, we devise a policy network with three alternative strategies to automatically decide which layers to be fine-tuned and which layers to have their parameters frozen for each user. Extensive experiments show that the proposed UAF exhibits significantly better and more robust performance for user cold-start recommendation.
To address the long-standing data sparsity problem in recommender systems (RSs), cross-domain recommendation (CDR) has been proposed to leverage the relatively richer information from a richer domain to improve the recommendation performance in a sparser domain. Although CDR has been extensively studied in recent years, there is a lack of a systematic review of the existing CDR approaches. To fill this gap, in this paper, we provide a comprehensive review of existing CDR approaches, including challenges, research progress, and future directions. Specifically, we first summarize existing CDR approaches into four types, including single-target CDR, multi-domain recommendation, dual-target CDR, and multi-target CDR. We then present the definitions and challenges of these CDR approaches. Next, we propose a full-view categorization and new taxonomies on these approaches and report their research progress in detail. In the end, we share several promising research directions in CDR.
Cold-start problems are enormous challenges in practical recommender systems. One promising solution for this problem is cross-domain recommendation (CDR) which leverages rich information from an auxiliary (source) domain to improve the performance of recommender system in the target domain. In these CDR approaches, the family of Embedding and Mapping methods for CDR (EMCDR) is very effective, which explicitly learn a mapping function from source embeddings to target embeddings with overlapping users. However, these approaches suffer from one serious problem: the mapping function is only learned on limited overlapping users, and the function would be biased to the limited overlapping users, which leads to unsatisfying generalization ability and degrades the performance on cold-start users in the target domain. With the advantage of meta learning which has good generalization ability to novel tasks, we propose a transfer-meta framework for CDR (TMCDR) which has a transfer stage and a meta stage. In the transfer (pre-training) stage, a source model and a target model are trained on source and target domains, respectively. In the meta stage, a task-oriented meta network is learned to implicitly transform the user embedding in the source domain to the target feature space. In addition, the TMCDR is a general framework that can be applied upon various base models, e.g., MF, BPR, CML. By utilizing data from Amazon and Douban, we conduct extensive experiments on 6 cross-domain tasks to demonstrate the superior performance and compatibility of TMCDR.
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