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Register a new userGender bias in magazines oriented to men and women: a computational approach
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Added by
Diego Kozlowski
Publication date
2020
fields
Informatics Engineering
and research's language is
English
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Cultural products are a source to acquire individual values and behaviours. Therefore, the differences in the content of the magazines aimed specifically at women or men are a means to create and reproduce gender stereotypes. In this study, we compare the content of a women-oriented magazine with that of a men-oriented one, both produced by the same editorial group, over a decade (2008-2018). With Topic Modelling techniques we identify the main themes discussed in the magazines and quantify how much the presence of these topics differs between magazines over time. Then, we performed a word-frequency analysis to validate this methodology and extend the analysis to other subjects that did not emerge automatically. Our results show that the frequency of appearance of the topics Family, Business and Women as sex objects, present an initial bias that tends to disappear over time. Conversely, in Fashion and Science topics, the initial differences between both magazines are maintained. Besides, we show that in 2012, the content associated with horoscope increased in the women-oriented magazine, generating a new gap that remained open over time. Also, we show a strong increase in the use of words associated with feminism since 2015 and specifically the word abortion in 2018. Overall, these computational tools allowed us to analyse more than 24,000 articles. Up to our knowledge, this is the first study to compare magazines in such a large dataset, a task that would have been prohibitive using manual content analysis methodologies.
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Human activities can be seen as sequences of events, which are crucial to understanding societies. Disproportional event distribution for different demographic groups can manifest and amplify social stereotypes, and potentially jeopardize the ability of members in some groups to pursue certain goals. In this paper, we present the first event-centric study of gender biases in a Wikipedia corpus. To facilitate the study, we curate a corpus of career and personal life descriptions with demographic information consisting of 7,854 fragments from 10,412 celebrities. Then we detect events with a state-of-the-art event detection model, calibrate the results using strategically generated templates, and extract events that have asymmetric associations with genders. Our study discovers that the Wikipedia pages tend to intermingle personal life events with professional events for females but not for males, which calls for the awareness of the Wikipedia community to formalize guidelines and train the editors to mind the implicit biases that contributors carry. Our work also lays the foundation for future works on quantifying and discovering event biases at the corpus level.
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At the Workshop on Gender Bias in NLP (GeBNLP), wed like to encourage authors to give explicit consideration to the wider aspects of bias and its social implications. For the 2020 edition of the workshop, we therefore requested that all authors include an explicit bias statement in their work to clarify how their work relates to the social context in which NLP systems are used. The programme committee of the workshops included a number of reviewers with a background in the humanities and social sciences, in addition to NLP experts doing the bulk of the reviewing. Each paper was assigned one of those reviewers, and they were asked to pay specific attention to the provided bias statements in their reviews. This initiative was well received by the authors who submitted papers to the workshop, several of whom said they received useful suggestions and literature hints from the bias reviewers. We are therefore planning to keep this feature of the review process in future editions of the workshop.
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