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Over the commercial banks' commitment to the dimensions of social responsibility A field study in Lattakia

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 نشر من قبل جامعة تشرين مقالة
 تاريخ النشر 2016
  مجال البحث اقتصاد
والبحث باللغة العربية
 تمت اﻹضافة من قبل امانة التحرير مجلة جامعة تشرين




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The research aims at studying the extent of commercial banks' commitment to the dimensions of social responsibility (legal, economic, moral, humanitarian). The research adopted a descriptive approach, Also the research community included all workers in the public and private commercial banks in the governate of Latakia, and of approximately (671) workers. The sample size was determined based on the statistical sample law, which has reached (244) workers and it has been distributed using the proportional distribution between public and private banks. The questionnaires were distributed to the employees, and (230) questionnaire were returned with a response rate (94.26%). Using statistical methods the results were as the following: *Commercial banks in the governate of Latakia are highly committed to dimensions of social responsibility, legal, economic, moral. The relative importance of the moral dimension is(71.88%), (77.68%) for the economic dimension, and (74.04%) for the moral dimension. *Commercial banks in Latakia governate is moderately committed to the humanitarian dimension of responsibility with the relative importance of (57.92%). *Public and private commercial banks do not differ in the degree of commitment to the dimensions of social responsibility: legal, economic, moral, and humanitarian.


ملخص البحث
تهدف الدراسة إلى تقييم مدى التزام المصارف التجارية في محافظة اللاذقية بأبعاد المسؤولية الاجتماعية، والتي تشمل الأبعاد القانونية، الاقتصادية، الأخلاقية، والإنسانية. استخدم الباحث المنهج الوصفي وشمل مجتمع البحث جميع العاملين في المصارف التجارية العامة والخاصة في المحافظة، حيث بلغ عددهم 671 عاملاً. تم تحديد حجم العينة بـ 244 عاملاً باستخدام قانون العينة الإحصائية، وتم توزيع الاستبانات على العاملين، حيث أعيد منها 230 استبانة بنسبة استجابة بلغت 94.26%. أظهرت النتائج أن المصارف التجارية تلتزم بدرجة عالية بالأبعاد القانونية، الاقتصادية، والأخلاقية، بينما كان التزامها بالبعد الإنساني متوسطاً. كما بينت الدراسة عدم وجود فروق ذات دلالة إحصائية بين المصارف العامة والخاصة في درجة التزامها بأبعاد المسؤولية الاجتماعية المختلفة. توصلت الدراسة إلى أن المصارف التجارية تلتزم بالمسؤولية الاجتماعية بدرجة عالية في الأبعاد القانونية، الاقتصادية، والأخلاقية، بينما كان التزامها بالبعد الإنساني متوسطاً. وأوصت الدراسة بضرورة تعزيز التزام المصارف بالمسؤولية الإنسانية من خلال تقديم الهبات الخيرية ودعم البنى التحتية والمشاركة في حل المشكلات الاجتماعية.
قراءة نقدية
تعتبر هذه الدراسة مهمة في تسليط الضوء على مدى التزام المصارف التجارية في محافظة اللاذقية بأبعاد المسؤولية الاجتماعية، ولكن يمكن الإشارة إلى بعض النقاط التي قد تحتاج إلى تحسين. أولاً، قد يكون من المفيد توسيع نطاق الدراسة ليشمل مناطق أخرى في سوريا للحصول على صورة أكثر شمولية. ثانياً، يمكن تعزيز الدراسة بإضافة مقابلات نوعية مع العملاء والمستفيدين من خدمات المصارف للحصول على رؤية أعمق حول تأثير هذه المسؤولية الاجتماعية. ثالثاً، يمكن تحسين تحليل البيانات باستخدام تقنيات إحصائية أكثر تعقيداً لتقديم نتائج أكثر دقة وتفصيلاً.
أسئلة حول البحث
  1. ما هي الأبعاد الأربعة للمسؤولية الاجتماعية التي تم تقييمها في الدراسة؟

    الأبعاد الأربعة هي: المسؤولية القانونية، المسؤولية الاقتصادية، المسؤولية الأخلاقية، والمسؤولية الإنسانية.

  2. ما هو المنهج الذي اعتمده الباحث في هذه الدراسة؟

    اعتمد الباحث المنهج الوصفي في هذه الدراسة.

  3. ما هي نسبة الاستجابة للاستبانات الموزعة على العاملين في المصارف التجارية؟

    نسبة الاستجابة بلغت 94.26%.

  4. هل هناك فروق ذات دلالة إحصائية بين المصارف العامة والخاصة في درجة التزامها بأبعاد المسؤولية الاجتماعية؟

    لا، لا توجد فروق ذات دلالة إحصائية بين المصارف العامة والخاصة في درجة التزامها بأبعاد المسؤولية الاجتماعية.


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