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In social networks, information and influence diffuse among users as cascades. While the importance of studying cascades has been recognized in various applications, it is difficult to observe the complete structure of cascades in practice. Moreover, much less is known on how to infer cascades based on partial observations. In this paper we study the cascade inference problem following the independent cascade model, and provide a full treatment from complexity to algorithms: (a) We propose the idea of consistent trees as the inferred structures for cascades; these trees connect source nodes and observed nodes with paths satisfying the constraints from the observed temporal information. (b) We introduce metrics to measure the likelihood of consistent trees as inferred cascades, as well as several optimization problems for finding them. (c) We show that the decision problems for consistent trees are in general NP-complete, and that the optimization problems are hard to approximate. (d) We provide approximation algorithms with performance guarantees on the quality of the inferred cascades, as well as heuristics. We experimentally verify the efficiency and effectiveness of our inference algorithms, using real and synthetic data.
In the real world a graph is often fragmented and distributed across different sites. This highlights the need for evaluating queries on distributed graphs. This paper proposes distributed evaluation algorithms for three classes of queries: reachabil ity for determining whether one node can reach another, bounded reachability for deciding whether there exists a path of a bounded length between a pair of nodes, and regular reachability for checking whether there exists a path connecting two nodes such that the node labels on the path form a string in a given regular expression. We develop these algorithms based on partial evaluation, to explore parallel computation. When evaluating a query Q on a distributed graph G, we show that these algorithms possess the following performance guarantees, no matter how G is fragmented and distributed: (1) each site is visited only once; (2) the total network traffic is determined by the size of Q and the fragmentation of G, independent of the size of G; and (3) the response time is decided by the largest fragment of G rather than the entire G. In addition, we show that these algorithms can be readily implemented in the MapReduce framework. Using synthetic and real-life data, we experimentally verify that these algorithms are scalable on large graphs, regardless of how the graphs are distributed.
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