We argue that the concept of a multi-purpose fixed-target experiment with the proton or lead-ion LHC beams extracted by a bent crystal would offer a number of ground-breaking precision-physics opportunities. The multi-TeV LHC beams will allow for the
most energetic fixed-target experiments ever performed. The fixed-target mode has the advantage of allowing for high luminosities, spin measurements with a polarised target, and access over the full backward rapidity domain --uncharted until now-- up to x_F ~ -1.
We argue that the s-channel cut contribution to J/psi hadroproduction can be significantly larger than the usual cut contribution of the color-singlet mechanism, which is known to underestimate the experimental measurements. A scenario accounting for
intermediate $cbar(c)$ interactions is proposed that reproduces the data at low- and mid-range transverse momenta P_T from the Fermilab Tevatron and BNL Relativistiv Heavy Ion Collider. The J/psi produced in this manner are polarized predominantly longitudinally.
