No Arabic abstract
Identifying emerging influential or popular node/item in future on network is a current interest of the researchers. Most of previous works focus on identifying leaders in time evolving networks on the basis of network structure or nodes activity separate way. In this paper, we have proposed a hybrid model which considers both, nodes structural centrality and recent activity of nodes together. We consider that the node is active when it is receiving more links in a given recent time window, rather than in the whole past life of the node. Furthermore our model is flexible to implement structural rank such as PageRank and webpage click information as activity of the node. For testing the performance of our model, we adopt the PageRank algorithm and linear preferential attachment based model as the baseline methods. Experiments on three real data sets (i.e Movielens, Netflix and Facebook wall post data set), we found that our model shows better performance in terms of finding the emerging influential nodes that were not popular in past.
Identifying influential nodes that can jointly trigger the maximum influence spread in networks is a fundamental problem in many applications such as viral marketing, online advertising, and disease control. Most existing studies assume that social influence is static and they fail to capture the dynamics of influence in reality. In this work, we address the dynamic influence challenge by designing efficient streaming methods that can identify influential nodes from highly dynamic node interaction streams. We first propose a general time-decaying dynamic interaction network (TDN) model to model node interaction streams with the ability to smoothly discard outdated data. Based on the TDN model, we design three algorithms, i.e., SieveADN, BasicReduction, and HistApprox. SieveADN identifies influential nodes from a special kind of TDNs with efficiency. BasicReduction uses SieveADN as a basic building block to identify influential nodes from general TDNs. HistApprox significantly improves the efficiency of BasicReduction. More importantly, we theoretically show that all three algorithms enjoy constant factor approximation guarantees. Experiments conducted on various real interaction datasets demonstrate that our approach finds near-optimal solutions with speed at least $5$ to $15$ times faster than baseline methods.
Online social networks have become incredibly popular in recent years, which prompts an increasing number of companies to promote their brands and products through social media. This paper presents an approach for identifying influential nodes in online social network for brand communication. We first construct a weighted network model for the users and their relationships extracted from the brand-related contents. We quantitatively measure the individual value of the nodes in the community from both the network structure and brand engagement aspects. Then an algorithm for identifying the influential nodes from the virtual brand community is proposed. The algorithm evaluates the importance of the nodes by their individual values as well as the individual values of their surrounding nodes. We extract and construct a virtual brand community for a specific brand from a real-life online social network as the dataset and empirically evaluate the proposed approach. The experimental results have shown that the proposed approach was able to identify influential nodes in online social network. We can get an identification result with higher ratio of verified users and user coverage by using the approach.
The Identification of the influential nodes in networks is one of the most promising domains. In this paper, we present an improved iterative resource allocation (IIRA) method by considering the centrality information of neighbors and the influence of spreading rate for a target node. Comparing with the results of the Susceptible Infected Recovered (SIR) model for four real networks, the IIRA method could identify influential nodes more accurately than the tradition IRA method. Specially, in the Erdos network, the Kendalls tau could be enhanced 23% when the spreading rate is 0.12. In the Protein network, the Kendalls tau could be enhanced 24% when the spreading rate is 0.08.
Many real-world systems can be expressed in temporal networks with nodes playing far different roles in structure and function and edges representing the relationships between nodes. Identifying critical nodes can help us control the spread of public opinions or epidemics, predict leading figures in academia, conduct advertisements for various commodities, and so on. However, it is rather difficult to identify critical nodes because the network structure changes over time in temporal networks. In this paper, considering the sequence topological information of temporal networks, a novel and effective learning framework based on the combination of special GCNs and RNNs is proposed to identify nodes with the best spreading ability. The effectiveness of the approach is evaluated by weighted Susceptible-Infected-Recovered model. Experimental results on four real-world temporal networks demonstrate that the proposed method outperforms both traditional and deep learning benchmark methods in terms of the Kendall $tau$ coefficient and top $k$ hit rate.
The vital nodes are the ones that play an important role in the organization of network structure or the dynamical behaviours of networked systems. Previous studies usually applied the node centralities to quantify the importance of nodes. Realizing that the percolation clusters are dominated by local connections in the subcritical phase and by global connections in the supercritical phase, in this paper we propose a new method to identify the vital nodes via a competitive percolation process that is based on an Achlioptas process. Compared with the existing node centrality indices, the new method performs overall better in identifying the vital nodes that maintain network connectivity and facilitate network synchronization when considering different network structure characteristics, such as link density, degree distribution, assortativity, and clustering. We also find that our method is more tolerant of noisy data and missing data. More importantly, compared with the unique ranking list of nodes given by most centrality methods, the randomness of the percolation process expands the possibility space of the optimal solutions, which is of great significance in practical applications.