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Register a new userDistant Supervision for E-commerce Query Segmentation via Attention Network
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Added by
Pengcheng Zou
Publication date
2020
fields
Informatics Engineering
and research's language is
English
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The booming online e-commerce platforms demand highly accurate approaches to segment queries that carry the product requirements of consumers. Recent works have shown that the supervised methods, especially those based on deep learning, are attractive for achieving better performance on the problem of query segmentation. However, the lack of labeled data is still a big challenge for training a deep segmentation network, and the problem of Out-of-Vocabulary (OOV) also adversely impacts the performance of query segmentation. Different from query segmentation task in an open domain, e-commerce scenario can provide external documents that are closely related to these queries. Thus, to deal with the two challenges, we employ the idea of distant supervision and design a novel method to find contexts in external documents and extract features from these contexts. In this work, we propose a BiLSTM-CRF based model with an attention module to encode external features, such that external contexts information, which can be utilized naturally and effectively to help query segmentation. Experiments on two datasets show the effectiveness of our approach compared with several kinds of baselines.
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Nowadays e-commerce search has become an integral part of many peoples shopping routines. One critical challenge in todays e-commerce search is the semantic matching problem where the relevant items may not contain the exact terms in the user query. In this paper, we propose a novel deep neural network based approach to query rewriting, in order to tackle this problem. Specifically, we formulate query rewriting into a cyclic machine translation problem to leverage abundant click log data. Then we introduce a novel cyclic consistent training algorithm in conjunction with state-of-the-art machine translation models to achieve the optimal performance in terms of query rewriting accuracy. In order to make it practical in industrial scenarios, we optimize the syntax tree construction to reduce computational cost and online serving latency. Offline experiments show that the proposed method is able to rewrite hard user queries into more standard queries that are more appropriate for the inverted index to retrieve. Comparing with human curated rule-based method, the proposed model significantly improves query rewriting diversity while maintaining good relevancy. Online A/B experiments show that it improves core e-commerce business metrics significantly. Since the summer of 2020, the proposed model has been launched into our search engine production, serving hundreds of millions of users.
Sponsored search optimizes revenue and relevance, which is estimated by Revenue Per Mille (RPM). Existing sponsored search models are all based on traditional statistical models, which have poor RPM performance when queries follow a heavy-tailed distribution. Here, we propose an RPM-oriented Query Rewriting Framework (RQRF) which outputs related bid keywords that can yield high RPM. RQRF embeds both queries and bid keywords to vectors in the same implicit space, converting the rewriting probability between each query and keyword to the distance between the two vectors. For label construction, we propose an RPM-oriented sample construction method, labeling keywords based on whether or not they can lead to high RPM. Extensive experiments are conducted to evaluate performance of RQRF. In a one month large-scale real-world traffic of e-commerce sponsored search system, the proposed model significantly outperforms traditional baseline.
In large-scale multi-agent systems, the large number of agents and complex game relationship cause great difficulty for policy learning. Therefore, simplifying the learning process is an important research issue. In many multi-agent systems, the interactions between agents often happen locally, which means that agents neither need to coordinate with all other agents nor need to coordinate with others all the time. Traditional methods attempt to use pre-defined rules to capture the interaction relationship between agents. However, the methods cannot be directly used in a large-scale environment due to the difficulty of transforming the complex interactions between agents into rules. In this paper, we model the relationship between agents by a complete graph and propose a novel game abstraction mechanism based on two-stage attention network (G2ANet), which can indicate whether there is an interaction between two agents and the importance of the interaction. We integrate this detection mechanism into graph neural network-based multi-agent reinforcement learning for conducting game abstraction and propose two novel learning algorithms GA-Comm and GA-AC. We conduct experiments in Traffic Junction and Predator-Prey. The results indicate that the proposed methods can simplify the learning process and meanwhile get better asymptotic performance compared with state-of-the-art algorithms.
Accurate polyp segmentation is of great importance for colorectal cancer diagnosis. However, even with a powerful deep neural network, there still exists three big challenges that impede the development of polyp segmentation. (i) Samples collected under different conditions show inconsistent colors, causing the feature distribution gap and overfitting issue; (ii) Due to repeated feature downsampling, small polyps are easily degraded; (iii) Foreground and background pixels are imbalanced, leading to a biased training. To address the above issues, we propose the Shallow Attention Network (SANet) for polyp segmentation. Specifically, to eliminate the effects of color, we design the color exchange operation to decouple the image contents and colors, and force the model to focus more on the target shape and structure. Furthermore, to enhance the segmentation quality of small polyps, we propose the shallow attention module to filter out the background noise of shallow features. Thanks to the high resolution of shallow features, small polyps can be preserved correctly. In addition, to ease the severe pixel imbalance for small polyps, we propose a probability correction strategy (PCS) during the inference phase. Note that even though PCS is not involved in the training phase, it can still work well on a biased model and consistently improve the segmentation performance. Quantitative and qualitative experimental results on five challenging benchmarks confirm that our proposed SANet outperforms previous state-of-the-art methods by a large margin and achieves a speed about 72FPS.
Typical e-commerce platforms contain millions of products in the catalog. Users visit these platforms and enter search queries to retrieve their desired products. Therefore, showing the relevant products at the top is essential for the success of e-commerce platforms. We approach this problem by learning low dimension representations for queries and product descriptions by leveraging user click-stream data as our main source of signal for product relevance. Starting from GRU-based architectures as our baseline model, we move towards a more advanced transformer-based architecture. This helps the model to learn contextual representations of queries and products to serve better search results and understand the user intent in an efficient manner. We perform experiments related to pre-training of the Transformer based RoBERTa model using a fashion corpus and fine-tuning it over the triplet loss. Our experiments on the product ranking task show that the RoBERTa model is able to give an improvement of 7.8% in Mean Reciprocal Rank(MRR), 15.8% in Mean Average Precision(MAP) and 8.8% in Normalized Discounted Cumulative Gain(NDCG), thus outperforming our GRU based baselines. For the product retrieval task, RoBERTa model is able to outperform other two models with an improvement of 164.7% in Precision@50 and 145.3% in Recall@50. In order to highlight the importance of pre-training RoBERTa for fashion domain, we qualitatively compare already pre-trained RoBERTa on standard datasets with our custom pre-trained RoBERTa over a fashion corpus for the query token prediction task. Finally, we also show a qualitative comparison between GRU and RoBERTa results for product retrieval task for some test queries.
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