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SocialGCN: An Efficient Graph Convolutional Network based Model for Social Recommendation

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 Added by Peijie Sun
 Publication date 2018
and research's language is English




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Collaborative Filtering (CF) is one of the most successful approaches for recommender systems. With the emergence of online social networks, social recommendation has become a popular research direction. Most of these social recommendation models utilized each users local neighbors preferences to alleviate the data sparsity issue in CF. However, they only considered the local neighbors of each user and neglected the process that users preferences are influenced as information diffuses in the social network. Recently, Graph Convolutional Networks~(GCN) have shown promising results by modeling the information diffusion process in graphs that leverage both graph structure and node feature information. To this end, in this paper, we propose an effective graph convolutional neural network based model for social recommendation. Based on a classical CF model, the key idea of our proposed model is that we borrow the strengths of GCNs to capture how users preferences are influenced by the social diffusion process in social networks. The diffusion of users preferences is built on a layer-wise diffusion manner, with the initial user embedding as a function of the current users features and a free base user latent vector that is not contained in the user feature. Similarly, each items latent vector is also a combination of the items free latent vector, as well as its feature representation. Furthermore, we show that our proposed model is flexible when user and item features are not available. Finally, extensive experimental results on two real-world datasets clearly show the effectiveness of our proposed model.



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There is an influx of heterogeneous information network (HIN) based recommender systems in recent years since HIN is capable of characterizing complex graphs and contains rich semantics. Although the existing approaches have achieved performance improvement, while practical, they still face the following problems. On one hand, most existing HIN-based methods rely on explicit path reachability to leverage path-based semantic relatedness between users and items, e.g., metapath-based similarities. These methods are hard to use and integrate since path connections are sparse or noisy, and are often of different lengths. On the other hand, other graph-based methods aim to learn effective heterogeneous network representations by compressing node together with its neighborhood information into single embedding before prediction. This weakly coupled manner in modeling overlooks the rich interactions among nodes, which introduces an early summarization issue. In this paper, we propose an end-to-end Neighborhood-based Interaction Model for Recommendation (NIRec) to address the above problems. Specifically, we first analyze the significance of learning interactions in HINs and then propose a novel formulation to capture the interactive patterns between each pair of nodes through their metapath-guided neighborhoods. Then, to explore complex interactions between metapaths and deal with the learning complexity on large-scale networks, we formulate interaction in a convolutional way and learn efficiently with fast Fourier transform. The extensive experiments on four different types of heterogeneous graphs demonstrate the performance gains of NIRec comparing with state-of-the-arts. To the best of our knowledge, this is the first work providing an efficient neighborhood-based interaction model in the HIN-based recommendations.
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