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Denoising User-aware Memory Network for Recommendation

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 Added by Hao Fu
 Publication date 2021
and research's language is English




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For better user satisfaction and business effectiveness, more and more attention has been paid to the sequence-based recommendation system, which is used to infer the evolution of users dynamic preferences, and recent studies have noticed that the evolution of users preferences can be better understood from the implicit and explicit feedback sequences. However, most of the existing recommendation techniques do not consider the noise contained in implicit feedback, which will lead to the biased representation of user interest and a suboptimal recommendation performance. Meanwhile, the existing methods utilize item sequence for capturing the evolution of user interest. The performance of these methods is limited by the length of the sequence, and can not effectively model the long-term interest in a long period of time. Based on this observation, we propose a novel CTR model named denoising user-aware memory network (DUMN). Specifically, the framework: (i) proposes a feature purification module based on orthogonal mapping, which use the representation of explicit feedback to purify the representation of implicit feedback, and effectively denoise the implicit feedback; (ii) designs a user memory network to model the long-term interests in a fine-grained way by improving the memory network, which is ignored by the existing methods; and (iii) develops a preference-aware interactive representation component to fuse the long-term and short-term interests of users based on gating to understand the evolution of unbiased preferences of users. Extensive experiments on two real e-commerce user behavior datasets show that DUMN has a significant improvement over the state-of-the-art baselines. The code of DUMN model has been uploaded as an additional material.



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106 - Yu Wang , Xin Xin , Zaiqiao Meng 2021
Learning from implicit feedback is one of the most common cases in the application of recommender systems. Generally speaking, interacted examples are considered as positive while negative examples are sampled from uninteracted ones. However, noisy examples are prevalent in real-world implicit feedback. A noisy positive example could be interacted but it actually leads to negative user preference. A noisy negative example which is uninteracted because of unawareness of the user could also denote potential positive user preference. Conventional training methods overlook these noisy examples, leading to sub-optimal recommendation. In this work, we propose probabilistic and variational recommendation denoising for implicit feedback. Through an empirical study, we find that different models make relatively similar predictions on clean examples which denote the real user preference, while the predictions on noisy examples vary much more across different models. Motivated by this observation, we propose denoising with probabilistic inference (DPI) which aims to minimize the KL-divergence between the real user preference distributions parameterized by two recommendation models while maximize the likelihood of data observation. We then show that DPI recovers the evidence lower bound of an variational auto-encoder when the real user preference is considered as the latent variables. This leads to our second learning framework denoising with variational autoencoder (DVAE). We employ the proposed DPI and DVAE on four state-of-the-art recommendation models and conduct experiments on three datasets. Experimental results demonstrate that DPI and DVAE significantly improve recommendation performance compared with normal training and other denoising methods. Codes will be open-sourced.
102 - Kai Zhang , Hao Qian , Qi Liu 2021
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