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In this paper we discuss the threat of malware targeted at extracting information about the relationships in a real-world social network as well as characteristic information about the individuals in the network, which we dub Stealing Reality. We present Stealing Reality, explain why it differs from traditional types of network attacks, and discuss why its impact is significantly more dangerous than that of other attacks. We also present our initial analysis and results regarding the form that an SR attack might take, with the goal of promoting the discussion of defending against such an attack, or even just detecting the fact that one has already occurred.
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How can we model influence between individuals in a social system, even when the network of interactions is unknown? In this article, we review the literature on the influence model, which utilizes independent time series to estimate how much the state of one actor affects the state of another actor in the system. We extend this model to incorporate dynamical parameters that allow us to infer how influence changes over time, and we provide three examples of how this model can be applied to simulated and real data. The results show that the model can recover known estimates of influence, it generates results that are consistent with other measures of social networks, and it allows us to uncover important shifts in the way states may be transmitted between actors at different points in time.
Degree distribution of nodes, especially a power law degree distribution, has been regarded as one of the most significant structural characteristics of social and information networks. Node degree, however, only discloses the first-order structure of a network. Higher-order structures such as the edge embeddedness and the size of communities may play more important roles in many online social networks. In this paper, we provide empirical evidence on the existence of rich higherorder structural characteristics in online social networks, develop mathematical models to interpret and model these characteristics, and discuss their various applications in practice. In particular, 1) We show that the embeddedness distribution of social links in many social networks has interesting and rich behavior that cannot be captured by well-known network models. We also provide empirical results showing a clear correlation between the embeddedness distribution and the average number of messages communicated between pairs of social network nodes. 2) We formally prove that random k-tree, a recent model for complex networks, has a power law embeddedness distribution, and show empirically that the random k-tree model can be used to capture the rich behavior of higherorder structures we observed in real-world social networks. 3) Going beyond the embeddedness, we show that a variant of the random k-tree model can be used to capture the power law distribution of the size of communities of overlapping cliques discovered recently.
In many real-world scenarios, it is nearly impossible to collect explicit social network data. In such cases, whole networks must be inferred from underlying observations. Here, we formulate the problem of inferring latent social networks based on network diffusion or disease propagation data. We consider contagions propagating over the edges of an unobserved social network, where we only observe the times when nodes became infected, but not who infected them. Given such node infection times, we then identify the optimal network that best explains the observed data. We present a maximum likelihood approach based on convex programming with a l1-like penalty term that encourages sparsity. Experiments on real and synthetic data reveal that our method near-perfectly recovers the underlying network structure as well as the parameters of the contagion propagation model. Moreover, our approach scales well as it can infer optimal networks of thousands of nodes in a matter of minutes.
Online stores like Amazon and Ebay are growing by the day. Fewer people go to departmental stores as opposed to the convenience of purchasing from stores online. These stores may employ a number of techniques to advertise and recommend the appropriate product to the appropriate buyer profile. This article evaluates various 3-node and 4-node motifs occurring in such networks. Community structures are evaluated too.These results may provide interesting insights into user behavior and a better understanding of marketing techniques.
A key task in social network and other complex network analysis is role analysis: describing and categorizing nodes according to how they interact with other nodes. Two nodes have the same role if they interact with equivalent sets of neighbors. The most fundamental role equivalence is automorphic equivalence. Unfortunately, the fastest algorithms known for graph automorphism are nonpolynomial. Moreover, since exact equivalence may be rare, a more meaningful task is to measure the role similarity between any two nodes. This task is closely related to the structural or link-based similarity problem that SimRank attempts to solve. However, SimRank and most of its offshoots are not sufficient because they do not fully recognize automorphically or structurally equivalent nodes. In this paper we tackle two problems. First, what are the necessary properties for a role similarity measure or metric? Second, how can we derive a role similarity measure satisfying these properties? For the first problem, we justify several axiomatic properties necessary for a role similarity measure or metric: range, maximal similarity, automorphic equivalence, transitive similarity, and the triangle inequality. For the second problem, we present RoleSim, a new similarity metric with a simple iterative computational method. We rigorously prove that RoleSim satisfies all the axiomatic properties. We also introduce an iceberg RoleSim algorithm which can guarantee to discover all pairs with RoleSim score no less than a user-defined threshold $theta$ without computing the RoleSim for every pair. We demonstrate the superior interpretative power of RoleSim on both both synthetic and real datasets.
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