The recommender system is one of the most promising ways to address the information overload problem in online systems. Based on the personal historical record, the recommender system can find interesting and relevant objects for the user within a huge information space. Many physical processes such as the mass diffusion and heat conduction have been applied to design the recommendation algorithms. The hybridization of these two algorithms has been shown to provide both accurate and diverse recommendation results. In this paper, we proposed two similarity preferential diffusion processes. Extensive experimental analyses on two benchmark data sets demonstrate that both recommendation and accuracy and diversity are improved duet to the similarity preference in the diffusion. The hybridization of the similarity preferential diffusion processes is shown to significantly outperform the state-of-art recommendation algorithm. Finally, our analysis on network sparsity show that there is significant difference between dense and sparse system, indicating that all the former conclusions on recommendation in the literature should be reexamined in sparse system.
In the Internet era, online social media emerged as the main tool for sharing opinions and information among individuals. In this work we study an adaptive model of a social network where directed links connect users with similar tastes, and over which information propagates through social recommendation. Agent-based simulations of two different artificial settings for modeling user tastes are compared with patterns seen in real data, suggesting that users differing in their scope of interests is a more realistic assumption than users differing only in their particular interests. We further introduce an extensive set of similarity metrics based on users past assessments, and evaluate their use in the given social recommendation model with both artificial simulations and real data. Superior recommendation performance is observed for similarity metrics that give preference to users with small scope---who thus act as selective filters in social recommendation.
We introduce a fully probabilistic framework of consumer product choice based on quality assessment. It allows us to capture many aspects of marketing such as partial information asymmetry, quality differentiation, and product placement in a supermarket.
Information overload in the modern society calls for highly efficient recommendation algorithms. In this letter we present a novel diffusion based recommendation model, with users ratings built into a transition matrix. To speed up computation we introduce a Green function method. The numerical tests on a benchmark database show that our prediction is superior to the standard recommendation methods.
The one-mode projecting is extensively used to compress the bipartite networks. Since the one-mode projection is always less informative than the bipartite representation, a proper weighting method is required to better retain the original information. In this article, inspired by the network-based resource-allocation dynamics, we raise a weighting method, which can be directly applied in extracting the hidden information of networks, with remarkably better performance than the widely used global ranking method as well as collaborative filtering. This work not only provides a creditable method in compressing bipartite networks, but also highlights a possible way for the better solution of a long-standing challenge in modern information science: How to do personal recommendation?
