We study the light rings and shadows of an uniparametric family of spherically symmetric geometries interpolating between the Schwarzschild solution, a regular black hole, and a traversable wormhole, and dubbed as black bounces, all of them sharing the same critical impact parameter. We consider the ray-tracing method in order to study the impact parameter regions corresponding to the direct, lensed, and photon ring emission, finding a broadening of all these regions for black bounce solutions as compared to the Schwarzschild one. Using this, we determine the optical appearance of black bounces when illuminated by three standard toy models of optically and geometrically thin accretion disks viewed in face-on orientation.