The high-order cumulants and factorial cumulants of conserved charges are suggested to study the critical dynamics in heavy ion collisions. In this paper, using parametric representation of the 3-dimensional Ising model, the sign distribution on the phase diagram and temperature dependence of the cumulants and factorial cumulants is studied and compared. In the vicinity of the critical point, the cumulants and factorial cumulants can not be distinguished. Far away from the critical point, sign changes occur in the factorial cumulants comparing with the same order cumulants. The cause of these sign changes is analysed. They may be used to measure the distance to the critical point.