We investigate the response of dense and hot holographic QCD (hQCD) to a static and baryonic electric field E using the chiral model of Sakai and Sugimoto. Strong fields with E>(sqrtlambda M_{KK})^2 free quark pairs, causing the confined vacuum and matter state to decay. We generalize Schwingers QED persistence function to dense hQCD. At high temperature and density, Ohms law is derived generalizing a recent result by Karch and OBannon to the chiral case.