The study aimed to investigate labor turnover rate effect on tourism service quality, by determining labor turnover rate effect on service quality dimensions (reliability, sympathy). The study conducted on sample of managers ,labor and hotel customers in in the Syrian Coast. The study results show that labor turnover rate affects tourism service quality. Whereas there is a relationship between labor turnover rate and service quality. and that there is an acceptable relationship between reliability and the labor turnover rate and a weak relationship between sympathy and the labor turnover rate.
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The research aims to study the impact of information technology on the quality of banking services in the branches of the Commercial Bank of Syria province of Latakia. To achieve the objectives of the research, a questionnaire was developed and distr
This study examined the relationship between demographic variables of age, sex, marital status, educational qualification, and the order of the human needs for employees. Through a survey study on employees in the textile and cotton industries sector
The current research addresses the impact of the impact of the elements of promotional mix (Public Relations, advertising, personal selling, sales promotion) to increase the competitive ability of the service organizations by conducting a field study
The research aims to study the impact of cultural and social differences, namely (language, aesthetics, customs and traditions, family, women, education, reference groups) on the process of international product packaging. To achieve the objectives o
This paper deals with the role of marketing in the banking system to increase the competitiveness of the Syrian commercial banks through the study of the relationship between each of the (banking services, pricing, promotion and distribution) and inc