The role of technological development in the creative orientation of the organization (A field study of the industrial business organizations operating in the Syrian coastal cities)


Abstract in English

This research studies the role of technological development in the creative orientation of the organization; in order to find a logical answer to the research problem that says: to which extent the technological development of the industrial organizations might effect on its creative orientations. The main aim of this study is to determine the relationship between the technological development degree represented by (the level of the research and technological development, the level of networks and contact), and the creative orientation of the organization represented by (the intention of creativity, the infrastructure of creativity, and finally the implementation of creativity) in the above-mentioned organizations.

References used

DOBNI. C, (2011), “The relationship between innovation orientation and organizational performance”, International Journal of Innovation and Learning , Vol. 10, No.3: 226-240
Isobe, Takehiko; Makino, Shige; Montgomery, David, (2012). “Technological capabilities and firm performance: The case of smallmanufacturing firms in Japan”, Asia Pacific Journal of Management
Soteriou, A. C & Zenios, S. A, (2000), "Operations, Quality & Profitability In The Provision of Banking Service”, Department of Business Administration, University of Cyprus, The Wharton School, USA, Apors

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