Marketing Efficiency of Manufactured Dairy Products In Jordan and Syria «A comparative study»


Abstract in English

The research aimed at assessing marketing efficiency of dairy products in Jordan and Syria, to assess the linear regression function. The results indicate that the proportion of total marketing costs for Syrian milk products less than 1%, which is less than the costs of marketing products of Jordan, which was estimated at 5%. The marketing margin in Jordan and Syria profit. And marketing efficiency index (95%, 99%) of Jordan and Syria, respectively, which indicates the low cost of production and marketing in Syria than Jordan. Simple regression function was estimated by the impact of marketing costs, where the marketing costs of Syrian products same impact on production costs in jordan, orientation towards the export of surplus products for the Syrian market needs to Jordan, to take advantage of the exchange rate difference.

References used

Agatha Popescu. (2009). Analysis of milk production and economic Efficiency in dairy farms. Lucrări ştiinţifice Zootehnie şi Biotehnologii, vol. 42 (1). Pages 507 –512
Andrew M. Mckenzie, Mathew T. Holt. (1998). Market Efficiency in Agricultural Futures Market, American Agri. Economic Annual Meeting in Salt Lake City. pp: 1- 14
Boyle, G. E. (2004). The Economic Efficiency of Irish Dairy Marketing Co- Operatives. Journal of Agribusiness, Volume 20, Issue 2, Pages143 – 153

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