Role of Intellectual Capital in Achieving Competitive Advantage for Telecommunications Companies in Syria


Abstract in English

Assessing the reality of economic institutions in developing countries shows lack of awareness of the concepts of intellectual capital and dimensions of knowledge that exist to achieve a competitive advantage in a global economy. Competitive advantage requires knowledge of how to manage intellectual capital and turn it into an additional value. This in turn requires companies to search for creative ideas and intellectual skills in order to achieve their strategic objectives in view of intense competition globally. This research tries to assess the role of investment in intellectual capital in helping the Syrian Communication company secure a competitive advantage.

References used

STEWART, T. Intellectual capital: the new wealth of organization. Doubleday, New York, 1997, 5
GUTHRIE, J., &PETTY, R. Intellectual Capital Literature Review: Measurement, Reporting, and Management, Journal of Intellectual Capital, Vol. (1), No. (2). 2000, 6
هل،جونز. إدارة الإستراتيجية مدخل متكامل، ترجمة رفاعي الرفاعي، دار المريخ،، السعودية، 2001 18

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