Recently discovered kagome superconductors AV3Sb5 (A=K, Rb, Cs) provide a fresh opportunity to realize and study correlation-driven electronic phenomena on a kagome lattice. The observation of a 2a0 by 2a0 charge density wave (CDW) in the normal state of all members of AV3Sb5 kagome family has generated an enormous amount of interest, in an effort to uncover the nature of this CDW state, and identify any hidden broken symmetries. We use spectroscopic-imaging scanning tunneling microscopy to reveal a pronounced intensity anisotropy between different 2a0 CDW directions in KV3Sb5. In particular, by examining the strength of ordering wave vectors as a function of energy in Fourier transforms of differential conductance maps, we find that one of the CDW directions is distinctly different compared to the other two. This observation points towards an intrinsic rotation symmetry broken electronic ground state, where the symmetry is reduced from C6 to C2. Furthermore, in contrast to previous reports, we find that the CDW phase is insensitive to magnetic field direction, regardless of the presence or absence of atomic defects. Our experiments, combined with earlier observations of a stripe 4a0 charge ordering in CsV3Sb5, establish correlation-driven rotation symmetry breaking as a unifying feature of AV3Sb5 kagome superconductors.