Observational Study of Working from Home during the COVID-19 Pandemic Using Social Media Data


Abstract in English

Since March 2020, companies nationwide have started work from home (WFH) due to the rapid increase of confirmed COVID-19 cases in an attempt to help prevent the coronavirus from spreading and rescue the economy from the pandemic. Many organizations have conducted surveys to understand peoples opinions towards WFH. However, the findings are limited due to small sample size and the dynamic topics over time. This study aims to understand the U.S. public opinions on working from home during the COVID-19 pandemic. We conduct a large-scale social media study using Twitter data to portrait different groups who have positive/negative opinions about WFH. We perform an ordinary least squares regression to investigate the relationship between the sentiment about WFH and user characteristics including gender, age, ethnicity, median household income, and population density. To better understand public opinion, we use latent Dirichlet allocation to extract topics and discover how tweet contents relate to peoples attitudes. These findings provide evidence that sentiment about WFH varies across user characteristics. Furthermore, the content analysis sheds light on the nuanced differences in sentiment and reveals disparities relate to WFH.

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