We demonstrate lasing into counter-propagating modes of a ring cavity using a gas of cold atoms as a gain medium. The laser operates under the usual conditions of magneto-optical trapping with no additional fields. We characterize the threshold behavior of the laser and measure the second-order optical coherence. The laser emission exhibits directional bistability, switching randomly between clockwise and counter-clockwise modes, and a tuneable nonreciprocity is observed as the atoms are displaced along the cavity axis.