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Register a new userDiscovering Hidden Topical Hubs and Authorities in Online Social Networks
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Added by
Roy Ka-Wei Lee
Publication date
2018
fields
Informatics Engineering
and research's language is
English
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Finding influential users in online social networks is an important problem with many possible useful applications. HITS and other link analysis methods, in particular, have been often used to identify hub and authority users in web graphs and online social networks. These works, however, have not considered topical aspect of links in their analysis. A straightforward approach to overcome this limitation is to first apply topic models to learn the user topics before applying the HITS algorithm. In this paper, we instead propose a novel topic model known as Hub and Authority Topic (HAT) model to combine the two process so as to jointly learn the hub, authority and topical interests. We evaluate HAT against several existing state-of-the-art methods in two aspects: (i) modeling of topics, and (ii) link recommendation. We conduct experiments on two real-world datasets from Twitter and Instagram. Our experiment results show that HAT is comparable to state-of-the-art topic models in learning topics and it outperforms the state-of-the-art in link recommendation task.
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Peoples personal social networks are big and cluttered, and currently there is no good way to automatically organize them. Social networking sites allow users to manually categorize their friends into social circles (e.g. circles on Google+, and lists on Facebook and Twitter), however they are laborious to construct and must be updated whenever a users network grows. In this paper, we study the novel task of automatically identifying users social circles. We pose this task as a multi-membership node clustering problem on a users ego-network, a network of connections between her friends. We develop a model for detecting circles that combines network structure as well as user profile information. For each circle we learn its members and the circle-specific user profile similarity metric. Modeling node membership to multiple circles allows us to detect overlapping as well as hierarchically nested circles. Experiments show that our model accurately identifies circles on a diverse set of data from Facebook, Google+, and Twitter, for all of which we obtain hand-labeled ground-truth.
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