We introduce a representative minimal model for phoretically interacting active colloids. Combining kinetic theory, linear stability analyses, and a general relation between self-propulsion and phoretic interactions in auto-diffusiophoretic and auto-thermophoretic Janus colloids collapses the parameter space to two dimensions: area fraction and Peclet number. This collapse arises when the lifetime of the self-generated phoretic fields is not too short, and leads to a universal phase diagram showing that phoretic interactions {it generically} induce pattern formation in typical Janus colloids, even at very low density. The resulting patterns include waves and dynamic aggregates closely resembling the living clusters found in experiments on dilute suspension of Janus colloids.