Subscribe to the gold package and get unlimited access to Shamra Academy
Register a new userPractical Characterization of Large Networks Using Neighborhood Information
141
0
0.0
(
0
)
Added by
Junzhou Zhao
Publication date
2013
fields
Informatics Engineering
and research's language is
English
Ask ChatGPT about the research
No Arabic abstract
Characterizing large online social networks (OSNs) through node querying is a challenging task. OSNs often impose severe constraints on the query rate, hence limiting the sample size to a small fraction of the total network. Various ad-hoc subgraph sampling methods have been proposed, but many of them give biased estimates and no theoretical basis on the accuracy. In this work, we focus on developing sampling methods for OSNs where querying a node also reveals partial structural information about its neighbors. Our methods are optimized for NoSQL graph databases (if the database can be accessed directly), or utilize Web API available on most major OSNs for graph sampling. We show that our sampling method has provable convergence guarantees on being an unbiased estimator, and it is more accurate than current state-of-the-art methods. We characterize metrics such as node label density estimation and edge label density estimation, two of the most fundamental network characteristics from which other network characteristics can be derived. We evaluate our methods on-the-fly over several live networks using their native APIs. Our simulation studies over a variety of offline datasets show that by including neighborhood information, our method drastically (4-fold) reduces the number of samples required to achieve the same estimation accuracy of state-of-the-art methods.
rate research
Read More
Social media sites are information marketplaces, where users produce and consume a wide variety of information and ideas. In these sites, users typically choose their information sources, which in turn determine what specific information they receive, how much information they receive and how quickly this information is shown to them. In this context, a natural question that arises is how efficient are social media users at selecting their information sources. In this work, we propose a computational framework to quantify users efficiency at selecting information sources. Our framework is based on the assumption that the goal of users is to acquire a set of unique pieces of information. To quantify users efficiency, we ask if the user could have acquired the same pieces of information from another set of sources more efficiently. We define three different notions of efficiency -- link, in-flow, and delay -- corresponding to the number of sources the user follows, the amount of (redundant) information she acquires and the delay with which she receives the information. Our definitions of efficiency are general and applicable to any social media system with an underlying information network, in which every user follows others to receive the information they produce. In our experiments, we measure the efficiency of Twitter users at acquiring different types of information. We find that Twitter users exhibit sub-optimal efficiency across the three notions of efficiency, although they tend to be more efficient at acquiring non-popular than popular pieces of information. We then show that this lack of efficiency is a consequence of the triadic closure mechanism by which users typically discover and follow other users in social media. Finally, we develop a heuristic algorithm that enables users to be significantly more efficient at acquiring the same unique pieces of information.
Detecting and visualizing what are the most relevant changes in an evolving network is an open challenge in several domains. We present a fast algorithm that filters subsets of the strongest nodes and edges representing an evolving weighted graph and visualize it by either creating a movie, or by streaming it to an interactive network visualization tool. The algorithm is an approximation of exponential sliding time-window that scales linearly with the number of interactions. We compare the algorithm against rectangular and exponential sliding time-window methods. Our network filtering algorithm: i) captures persistent trends in the structure of dynamic weighted networks, ii) smoothens transitions between the snapshots of dynamic network, and iii) uses limited memory and processor time. The algorithm is publicly available as open-source software.
While social interactions are critical to understanding consumer behavior, the relationship between social and commerce networks has not been explored on a large scale. We analyze Taobao, a Chinese consumer marketplace that is the worlds largest e-commerce website. What sets Taobao apart from its competitors is its integrated instant messaging tool, which buyers can use to ask sellers about products or ask other buyers for advice. In our study, we focus on how an individuals commercial transactions are embedded in their social graphs. By studying triads and the directed closure process, we quantify the presence of information passing and gain insights into when different types of links form in the network. Using seller ratings and review information, we then quantify a price of trust. How much will a consumer pay for transaction with a trusted seller? We conclude by modeling this consumer choice problem: if a buyer wishes to purchase a particular product, how does (s)he decide which store to purchase it from? By analyzing the performance of various feature sets in an information retrieval setting, we demonstrate how the social graph factors into understanding consumer behavior.
Social network research has begun to take advantage of fine-grained communications regarding coordination, decision-making, and knowledge sharing. These studies, however, have not generally analyzed how external events are associated with a social networks structure and communicative properties. Here, we study how external events are associated with a networks change in structure and communications. Analyzing a complete dataset of millions of instant messages among the decision-makers in a large hedge fund and their network of outside contacts, we investigate the link between price shocks, network structure, and change in the affect and cognition of decision-makers embedded in the network. When price shocks occur the communication network tends not to display structural changes associated with adaptiveness. Rather, the network turtles up. It displays a propensity for higher clustering, strong tie interaction, and an intensification of insider vs. outsider communication. Further, we find changes in network structure predict shifts in cognitive and affective processes, execution of new transactions, and local optimality of transactions better than prices, revealing the important predictive relationship between network structure and collective behavior within a social network.
Core-periphery structure, the arrangement of a network into a dense core and sparse periphery, is a versatile descriptor of various social, biological, and technological networks. In practice, different core-periphery algorithms are often applied interchangeably, despite the fact that they can yield inconsistent descriptions of core-periphery structure. For example, two of the most widely used algorithms, the k-cores decomposition and the classic two-block model of Borgatti and Everett, extract fundamentally different structures: the latter partitions a network into a binary hub-and-spoke layout, while the former divides it into a layered hierarchy. We introduce a core-periphery typology to clarify these differences, along with Bayesian stochastic block modeling techniques to classify networks in accordance with this typology. Empirically, we find a rich diversity of core-periphery structure among networks. Through a detailed case study, we demonstrate the importance of acknowledging this diversity and situating networks within the core-periphery typology when conducting domain-specific analyses.
Log in to be able to interact and post comments
comments
Fetching comments
Sign in to be able to follow your search criteria
