We investigate single photon double ionization (PDI) of helium at photon energies of 440 and 800 eV. We observe doubly charged ions with close to zero momentum corresponding to electrons emitted back-to-back with equal energy. These slow ions are the unique fingerprint of an elusive quasi-free PDI mechanism predicted by Amusia et al. nearly four decades years ago [J. Phys. B 8, 1248, (1975)] . It results from the non-dipole part of the electromagnetic interaction. Our experimental data are in excellent agreement with calculations performed using the convergent close coupling and time dependent close coupling methods.