This study shows that isoscaling, usually studied in nuclear reactions, is a phenomenon common to all cases of fair sampling. Exact expressions for the yield ratio $R_{21}$ and approximate expressions for the isoscaling parameters $alpha$ and $beta$ are obtained and compared to experimental results. It is concluded that nuclear isoscaling is bound to contain a component due to sampling and, thus, a words of caution is issued to those interested in extracting information about the nuclear equation of state from isoscaling.