The availability of efficient photon sources with specific properties is important for quantum-technological applications. However, the realization of such photon sources is often challenging and hence alternative perspectives that suggest new means to enhance desired properties while suppressing detrimental processes are valuable. In this work we highlight that ab-initio simulations of coupled light-matter systems can provide such new avenues. We show for a simple model of a quantum ring that by treating light and matter on equal footing we can create and enhance novel pathways for down-conversion processes. By changing the matter subsystem as well as the photonic environment in experimentally feasible ways, we can engineer hybrid light-matter states that enhance at the same time the efficiency of the down-conversion process and the non-classicality of the created photons. Furthermore we show that this also leads to a faster down-conversion, potentially avoiding detrimental decoherence effects.