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We present a deterministic model for on-line social networks (OSNs) based on transitivity and local knowledge in social interactions. In the Iterated Local Transitivity (ILT) model, at each time-step and for every existing node $x$, a new node appears which joins to the closed neighbour set of $x.$ The ILT model provably satisfies a number of both local and global properties that were observed in OSNs and other real-world complex networks, such as a densification power law, decreasing average distance, and higher clustering than in random graphs with the same average degree. Experimental studies of social networks demonstrate poor expansion properties as a consequence of the existence of communities with low number of inter-community edges. Bounds on the spectral gap for both the adjacency and normalized Laplacian matrices are proved for graphs arising from the ILT model, indicating such bad expansion properties. The cop and domination number are shown to remain the same as the graph from the initial time-step $G_0$, and the automorphism group of $G_0$ is a subgroup of the automorphism group of graphs generated at all later time-steps. A randomized version of the ILT model is presented, which exhibits a tuneable densification power law exponent, and maintains several properties of the deterministic model.
This doctoral work focuses on three main problems related to social networks: (1) Orchestrating Network Formation: We consider the problem of orchestrating formation of a social network having a certain given topology that may be desirable for the in
Human decision making underlies data generating process in multiple application areas, and models explaining and predicting choices made by individuals are in high demand. Discrete choice models are widely studied in economics and computational socia
In-depth studies of sociotechnical systems are largely limited to single instances. Network surveys are expensive, and platforms vary in important ways, from interface design, to social norms, to historical contingencies. With single examples, we can
We introduce a new threshold model of social networks, in which the nodes influenced by their neighbours can adopt one out of several alternatives. We characterize social networks for which adoption of a product by the whole network is possible (resp
We investigate the impact of noise and topology on opinion diversity in social networks. We do so by extending well-established models of opinion dynamics to a stochastic setting where agents are subject both to assimilative forces by their local soc