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One of the natural objectives of the field of the social networks is to predict agents behaviour. To better understand the spread of various products through a social network arXiv:1105.2434 introduced a threshold model, in which the nodes influenced by their neighbours can adopt one out of several alternatives. To analyze the consequences of such product adoption we associate here with each such social network a natural strategic game between the agents. In these games the payoff of each player weakly increases when more players choose his strategy, which is exactly opposite to the congestion games. The possibility of not choosing any product results in two special types of (pure) Nash equilibria. We show that such games may have no Nash equilibrium and that determining an existence of a Nash equilibrium, also of a special type, is NP-complete. This implies the same result for a more general class of games, namely polymatrix games. The situation changes when the underlying graph of the social network is a DAG, a simple cycle, or, more generally, has no source nodes. For these three classes we determine the complexity of an existence of (a special type of) Nash equilibria. We also clarify for these categories of games the status and the complexity of the finite best response property (FBRP) and the finite improvement property (FIP). Further, we introduce a new property of the uniform FIP which is satisfied when the underlying graph is a simple cycle, but determining it is co-NP-hard in the general case and also when the underlying graph has no source nodes. The latter complexity results also hold for the property of being a weakly acyclic game. A preliminary version of this paper appeared as [19].
We consider agents in a social network competing to be selected as partners in collaborative, mutually beneficial activities. We study this through a model in which an agent i can initiate a limited number k_i>0 of games and selects the ideal partner
Recently, Apt and Markakis introduced a model for product adoption in social networks with multiple products, where the agents, influenced by their neighbours, can adopt one out of several alternatives (products). To analyze these networks we introdu
Congestion games are a classical type of games studied in game theory, in which n players choose a resource, and their individual cost increases with the number of other players choosing the same resource. In network congestion games (NCGs), the reso
Exclusive social groups are ones in which the group members decide whether or not to admit a candidate to the group. Examples of exclusive social groups include academic departments and fraternal organizations. In the present paper we introduce an an
Social networks have become ubiquitous in our daily life, as such it has attracted great research interests recently. A key challenge is that it is of extremely large-scale with tremendous information flow, creating the phenomenon of Big Data. Under