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Emergence of product differentiation from consumer heterogeneity and asymmetric information

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 نشر من قبل Matus Medo
 تاريخ النشر 2008
  مجال البحث مالية فيزياء
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We introduce a fully probabilistic framework of consumer product choice based on quality assessment. It allows us to capture many aspects of marketing such as partial information asymmetry, quality differentiation, and product placement in a supermarket.



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